Tim cook
I learned that focus is key. Not just in your running a company, but in your personal life as well.
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Apple has a culture of excellence that is, I think, so unique and so special. I'm not going to witness or permit the change of it.
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Our whole role in life is to give you something you didn't know you wanted. And then once you get it, you can't imagine your life without it. And you can count on Apple doing that.
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I've always hated litigation, and I continue to hate it.
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We have to make sure, at Apple, that we stay true to focus, laser focus - we know we can only do great things a few times, only on a few products.
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Let your joy be in your journey - not in some distant goal.
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I love museums but I don't want to live in one.
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I personally heard this version for the first time after he passed away, and was very deeply moved by it. And I would like to play the audio of “The Crazy Ones” as read by Steve so you can hear the...
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let i sell apple was on the hill all yesterday uh... tim cook and uh... we played you the clip of uh... rand paul who was so and by the idea that it's successful company could be questioned as...
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BY CHARLES MCKEAGUE ANCHOR LOGAN TITTLE And so the Apple maps saga continues. The world’s top tech company - a company that pushes for perfection now is formally apologizing for its own Maps app. The...
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