Tip:
Highlight text to annotate it
X
A young entrepreneur, concerned about the safety of Bogotá and the Country, started a project with social impact called "Ecopuntos".
An awarded idea that assists recycling waste and has a global insight.
Some people want to make a difference in Colombia.
In the capital of Colombia 6,200 tons of waste are produced every day. Every year, at least 13% is efficiently used.
In order to create recycling awareness amongst Bogotans, this business manager came up with a simple and fun way to do it.
Ecopuntos is the network of interactive devices in which you can drop your beverages containers,
plastic, glass, aluminum and tetra pack and earn points by recycling.
Earn points in exchange of waste?
I think it's a nice campaign and we must create awareness amongst people and that all thestuff we can recycle at home can be brought here
Worried about the environmental problem existing in the planet, Camilo installed in the mall an electronic kiosk named Ecopuntos
Where people drop their waste, register their cell phone number and earn points
that can later on be used to charge their mobile phones or get tickets to the movies.
One knows that is doing something for the planet's wellbeing. It's taking care of the planet.
132 thousand people registered within 12 months and, within that time, 600 thousand packages have been recycled.
In time, we will be able to do our bit and try to change the way society thinks
With this idea, Ecopuntos has received several awards. Amongst them, the award for Awareness
due to business innovation and the European award Big Bag Challenge for the largest social impact model in the world.
We are having and exponential growth in Latin America with a product that was invented in Colombia
licensed in Colombia and exported from Colombia to the world to solve a global problem.
There are already six kiosks working in Bogota. Soon , these young innovators will be installingmore kiosks in the main cities of the country.