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Every one of us can remember a particular concert or particular sporting event and just
being there in the crowd made that experience something we just cannot forget.
When everyone stands together, that's that goose bump moment. I'm part of something
that is just unbelievable and I'm with 55,000 other passionate fans and you can just feel
that energy permeate through you.
Fans want to be engaged. They want to feel like they're part of the actual event and
is there a way to do so through technology?
Connectivity is like air these days. It is so important to ensure that the fan is connected
to the experience that's on the field and also connected to their fellow fans.
We are very visual in how we absorb our environment. We concentrated firstly on the video experience,
making it very personal, through the stadium vision mobile experience.
You've got the action in front of you, you've got the big screen, you've got the ribbon
board.
To be able to do all those things no matter where you are in the concourse, that's important,
because fans don't every want to lose that ability where they feel like they're missing
out on something.
If you want 200 screens to do the same thing, easy. If you want 200 screens to do 200 different
things, from live broadcast feeds, advertising content, anything you can imagine is possible
and our team is positioned to be able to manage and operate that system.
We are always looking at different ways to enhance that fan experience. TELUS has brought
the fan experience to a new level.
I'm very proud of our team here, our digital fan experience. Our production and operational
team is amongst the best in North America, and arguably the world. Our team is best positioned,
it has the experience and knowledge and expertise to deploy at any level, whether it's a small
venue that has several hundred screens, to BC Place that has over a thousand.
With the technology in there, especially in the screens and the dynamic visuals all around
you, not just within bowl but outside--it just has a pulse now. And I think that's what
TELUS has brought to it, is the best, most dynamic fan experience possible.