Tip:
Highlight text to annotate it
X
Content marketing makes it easier for customers to buy from you.
It's telling stories that answer the questions in their minds
and help them move closer to completing a purchase - with you.
Buyers have questions like, "Who can help me?"
"What do you sell?"
"Where can i get your products?" "Why should I buy from you?" "When can I have what I
need?"
Those who, what, why, when questions are the sort of questions that journalists answer all
the time.
So content marketing is often called brand journalism because it gathers
facts about your brand and products and weaves them into a story.
And customers just love it because it helps them to make smarter purchase
decisions.
So they seek it out,they give you permission to speak and they
pay attention.
That's very different to advertising that mostly gets ignored.
By merging marketing with journalism you make it easier for people to buy
from you.
And that's great for your bottom line.
Call us today to find out more.