Brian Johnson from Mblox Discusses Mobile Momentum from Message Systems
Tip: Highlight text to annotate itX
The value that Message Systems brings to mobile is really clear when you have a single
vendor, especially for a larger organization, that can provide all of these services whether
its mobile or email in a secure and robust fashion that Message System provides. This
is really just a perfect fit, the perfect add on, and I think really extends the high
level of service that Message Systems has today.
Banking and health care and other state organizations that aren't usually quick adopters of technology
are really embracing mobile. Everybody has to take cost out of the business and everybody
has to communicate in the fashion that their customers desire and mobile hits those two
intersection just perfectly so it really reduces the cost for especially banking and health
care and it absolutely is what everybody is demanding. I want to be reminded about my
appointment. I want to be able to say yes or no while I'm on the go. And it's so silly
if I'm traveling, for my bank to tell me that they suspected fraud and turned off my
card, and called my home, and left a message while I'm gone on a trip for seven days, rather
than just sending me a note saying: "Somebody just
bought ten thousand dollars worth of leather goods in Russia, was that you? Yes or no?
No, okay, let's talk." So mobile just really fits a lot of spots.
