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The MicroStrategy Alert Mobile Customer engagement and loyalty platform
is a turn key solution that provides you with a fully branded mobile app.
An intuitive campaign management system,
and an analytics package to better connect with your customers.
Alert’s Intelligence module is an intuitive and easy way
for a company to analyze the performance of their custom branded Alert powered mobile
app.
Alert Intelligence lets companies assess their business through four different lenses.
Stores, products, offers, and users.
This iPad app allows you to get a better understanding of your stores.
Which can be colored and sized by a number of different business metrics.
So you can instantly spot which store’s most sales or inventory issues that might
need your attention.
For each store, you get a summary of purchasing and consumer activity at that location.
We can see how that store location has been generating revenue over the past days
weeks… or months.
Going back to the map, you can see how any one product is doing at any specific store.
Sales rank, quantity sold, revenue generated.
Should you wish to promote a particular item,
the demographic breakdowns of the customer purchasing that item are also shown
to help you better define a target audience to reach out to.
You are also given the ability to see how all of your products are selling
across all of your stores nationwide.
If you want to know how any product is selling with this specific demographic group,
you can see that.
and if you want to see how a product sold in a time period, you can see that too.
Additionally, you can combine demographic constraints with date constraints
for a more nuanced view of consumer spending.
Alert also comes with a robust campaign management system.
That enables you to reach out to custom groups via targeted promotions.
The result of these campaigns are aggregated, and displayed right here
in the Intelligence app.
You can see the number of consumers who read, claimed, gifted, and redeemed your offer over
time.
At a glance, you can also discern which consumer demographics were
more likely to claim your offer.
Alert Intelligence also lets you track the number of new and existing consumers over
time.
As well as those enrolled in your loyalty program.
And those who like your Facebook page.
It shows you the number and percentage of consumers who have been
active over the past days, weeks, or months.
On a more granular level, you can see which tabs
your mobile application customers are the most active with.
So you know which area to improve with new and exciting content.
Alert Intelligence.
A part of the Alert platform.
Lets companies better understand KPIs and metrics
critical to growth.
Via easy to understand visualizations.
To learn more visit alert.com