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COMM: Worshippers across India, have taken
their devotion to cows to the extreme, by drinking the animals urine.
COMM: Ultra orthodox Hindu, Jairam Singhal
has consumed cattle's pee everyday for the last ten years, believing it can cure a host
of ailments.
COMM: Drinking cow urine to treat medical
ailments is a centuries old practice in the Hindu religion. But the unusual treatment
has resurfaced in recent years in the Northern Indian city of Agra, Uttar Pradesh. Now cowshed
owner DD Singhal plans to bottle, sterilize and sell his herd's urine.
COMM: But he insists only certain cows produce
specimens of the required quality.
COMM: As the quirky cure's popularity soars
across India, Singhal is bracing himself for a flurry of sales, once his product hits the
market later this year.