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(Barbara, the wife, is sitting at the kitchen table clipping coupons. Bobby, the son, takes
a piece of cake from the fridge. Brooke, the daughter, walks over to her motherís side.
Bill, the husband, walks in and opens the fridge. Bill also reaches for a piece of cake.)
Barbara (to Brooke): He's raiding the fridge again.
(Barbara picks up her smart phone and taps the Florida Blue logo. Carla, the Florida
Blue representative, appears, sitting at the table with her.)
Carla: Barbara, you've just got to tell him to eat fruits.
(Bill takes a piece of cake out of the fridge.)
Barbara: Bill, don't you touch that cake!
Bill: But babe, I've been so good. Remember, yesterday I had a salad? A salad!
(Brooke takes the piece of cake from Bill and leaves the room.)
Carla: He really should only eat fruits and veggies until he comes in for a wellness exam.
Once his blood work says his cholesterol is down, then he can talk to you about splurging.
Barbara (says to Bill as he looks for other food to eat): Eat an apple.
Bill: But I donít want an apple
Barbara: Thereís a banana.
Bill: Iíll have an apple.
Barbara: If you think your cholesterol is under control, just go get a wellness exam.
Bill: That sounds expensive.
Barbara: We have a Florida Blue health plan.
Carla: Thatís right! Getting a wellness exam is a very important way to help keep you healthy.
And preventive care is part of your Florida Blue benefits!
As a Florida Blue member, you can get routine annual checkups, lab tests, well woman exams,
mammograms and other preventive screenings. In addition, we cover things like flu shots
and immunizations to keep you from getting sick. Just choose a doctor in your planís
network. Check your plan benefits: your coverage may include these exams may be at no cost
to you!
Bill: Will going to the doctor raise our monthly premium?
Carla (talks about the online provider directory as shown on the screen): Nope, using your
Florida Blue benefits won't raise your premium.
Then log in to your account at floridablue.com, and check out your online health and wellness
resources!
We like you healthy, and we like you eating right!
(Bill takes another bite of the apple)
Barbara: Yes dear, being healthy is good.
Bill: You know what they sayÖan apple a day...
Carla, to Barbara: Thatís just a figure of speech.
Bill (talking to both of them): You know, Iím right here.
Barbara: We know Bill. We know.
(Bill bites the apple and walks away.)
Carla: Protect your health. Call your doctor to schedule a wellness exam and start taking
advantage of your preventive benefits TODAY!
We're committed to helping you understand and get the most out of your health plan.
Florida Blue is here to make sense of it all.
Florida Blue In the pursuit of health
Florida Blue, Floridaís Blue Cross and Blue Shield Company
1-800-633-6808 www.floridablue.com
Florida Blue is a trade name of Blue Cross and Blue Shield of Florida, Inc., an Independent
Licensee of the Blue Cross and Blue Shield Association.