For the Hispanic consumer I think we’re finding that TV and direct response TV, which is a core part of our marketing mix, still has a higher proportion of our media spend and a higher impact for the...
[MUSIC PLAYING] You know, I love this idea of radical openness, the free exchange of information, the free flow of ideas, creating spaces in which ideas can have sex, as Matt Ridley talks about. And...
What is a social media platform by Phil Polson basic social media platform definition is a tool provides uses the means to build mix and promote community engagement conversation and use it generated...
Here are 3 useless things you can cut right now from your social marketing plan. #1 Paying someone--anyone--to update your Facebook page UNLESS you have a SPECIFIC PLAN to make your updates provoke a...
johnson realized that if he wanted to be president of the united states he had to have a national base and he had to appeal to people in the north and the only way he could do that was by basically...
Lastly I want to talk about how to use pictures to increase engagement. One of my favorite uses of pictures on Facebook is for content pieces and getting people excited about your brand. Things like...
The Longevity Project actually started in 1921 when Lewis Terman at Stanford recruited over 1500 kids, boys and girls, to be part of this study. He planned to follow them into early adulthood to see...
What's up man? It's so good to see you. Hey Buddy. > I know I saw you this morning but it seems like it's been forever. We gotta celebrate. What do you want to do? Let's go throw this puppy around....
So how do you prepare for a media interview? Let's say it's 9:00 A.M, and the reporter calls, and asks to speak to you and interview you on a particular subject. Don't just...
Hey everybody, Mike Linville here of Black Dog Education where we teach business owners how to build and maintain and market their own fully search engine optimized websites and I'm glad that...