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Once upon a time, in place not very far away, there was a small town.
And this town was like any other town except for the fact that its people were a little too grumpy.
People from this town felt down for no reason and even the smallest things made them sulk.
And it is said that it's been almost 30 years since anybody saw the old woman who lived in the wooden house smile.
But, there was also a factory in this town.
The master chef of this factory had enough of this grumpiness and decided with his team.
They were going to make a chocolate that made people smile.
Everybody had some ideas.
"The best nuts and pistachios" said one,
"the best cacao" added another...
..."my milk will be sweeter if I eat better" moo'd the plump factory cow.
But there had to be more.
The master looked everywhere for the perfect ingredient.
Inside the pages of books
up on the mountain tops,
deep in the sea he searched...
He even asked the birds...
...and when he thought all hope was lost,
he found the ingredient he was looking for
in the moment a child and his father were reunited.
He smiled.
Smiling is contagious.
He ran and woke everybody in the factory up...
and he put the innocent, magic smile in the chocolate cauldron...
The chocolate bubbled and popped and bubbled some more...
...and at a very happy moment, the first Ülker chocolate was created.
Then it found its way to the homes of children inside mother's shopping bags,
grandmother's magic purses and fathers' pockets full of surprises.
The one who ate it smiled. So did the one who saw him and so on,
until there was no one left smiling.
From that day on every time an Ülker pack was opened
the world became a little more happier.
Everyone should drop a piece of Ülker chocolate in their mouths
and watch happiness multiply.
We put lots of deliciousness and happiness inside Ülker Chocolate
so you can eat with a smile.