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Do open house work? Wow...
i get asked this question time and time again
are you ready for the truth
think of it this way
if you were selling your car would you leave it on a busy road on a sunday
afternoon for three hours with signs and balloons all over it key in the ignition
doors wide open and let any random person sit in it and take it for a spin
without first being pre-qualified
the answer is course no correct
well then why would you ever do this with your most valuable asset research has
estimated that less than point two five percent of homes held open sell as a
result of the open house
this is why you see the same house's being held open week after week
usually open houses only attract nosy neighbors
and people who want decorating ideas the agents holding the open house's would
love to sell that listing but they're really there to pick up new clients
if you hire an agent to sell your home and that agent does not have a large
database of potential buyers to match up with your home
then really what other option does that agent have to find a buyer
even though it's like finding a needle in a haystack
if they do not prospect daily to find buyers and have no one else to tell
about your listing
than the simple answer is they must do everything possible including holding an
open house
they'd rather hold an open house with their fingers crossed
hoping that magical buyer will walk through the front door and buy it
the flip side is this when you hire an aggressive agent to sell your home
that agent will spend the majority of their time actively searching for buyers
for their listings
they will also be properly advertising their listings using marketing avenues
that work and will attract an even larger pool of qualified buyers
since they already have the potential buyers to show your home to this will
result in a larger number of showings for your home
this in turn dramatically increases your chances of selling faster and for more
money
so which option do you prefer