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IN RAIN, SLEET, AND SNOW,
HAVING THE RIGHT KIND OF TIRES
FOR THE ROAD CONDITIONS WIL
GIVE YOU PEACE OF MIND, BUT YOU
NEED TO MAKE SURE THE TIRES ARE
PROPERLY INFLATED.
JOINING ME IS JIM, THE VICE
PRESIDENT OF MARKETING FOR TOWN
FAIR TIRE.
JIM, WE SAW YOU A COUPLE WEEKS
AGO TALKING ABOUT SNOW TIRES,
BUT TODAY WE'RE TALKING ABOUT
AIRPRESSURE.
GIVE ME AN OVERVESUVIUS TOWN
FAIR TIRE.
IT'S NEW ENGLAND'S LARGEST
DISCOUNT DEALER, 58 STORES
THROUGHOUT FIVE STATES.
CONGRATULATIONS TO YOU GUYS.
TOWN FAIR TOWN FAIR TIRE HAS
BEEN SELECTED 2012 RESTALE TALER
OF THE YEAR BY TE CONNECTICUT
RETAILER MERCHANTS' SSOCIATION,
BEING ARMANDO TOMORROW IN
HARTFORD.
CONGRATULATION, THAT'S GREAT.
ONCE YU GET RIGHT TIRES, YOU
HAVE TO MAKE SURE THEY'RE FILLED
PROPERLY.
WHAT ARE THE BENEFITS OF HAVING
PROPERLY INFLATED TIRES?
A TIRE WITH THE PROPER AIR
PRESSURE IS SAFER.
IT GIVES YOU, IS LESS PRONE TO
TIRE FAILURE.
IF YOU INCREASE GAS MILEAGE,
ESPECIALLY WITH THE PRICE OF GAS
TODAY, AND REDUCES CARBON
DIOXIDE EMISSIONS.
WHAT HAPPENS IF YOU DON'T
HAVE THE RIGHT AIR PRESSURE?
YOU CAN FEEL IT WHEN YOU'RE
DRIVING, RIGHT?
YES, A TIRE WITH LOW AIR
PRESSURE WILL WEAR OUT FASTER,
BUT ALSO THE NATIONAL HIGHWAY
AND SAFETY ADMINISTRATION SAYS
IT'S ABOUT 250,000 ACIDENTS A
YEAR BECAUSE TIRES ARE
UNDERINFLATED.
REALLY.
YES.
HOW DO YOU KEEP AN EYE ON THE
TIRE PRESSURE?
YOU'RE SUPPOSED TO CHECK
TIRES AT LEAST ONCE A MONTH.
BUT THE AVERAGE MOTORIST DOESN'T
DO IT.
SO THAT'S THE REASON THE NEW
STEM WAS MANDATED, ALL NEW
CARS BUILT AFTER 2008 HAVE TO
HAVE WHAT'S CALLED A TIRE
PRESSURE MONITORING SYSTEM BUILT
INTO THE CAR ITSELF.
SO YOU'RE GOING TO GET SOME
SORT OF ALERT.
YES.
AND WHEN YOU NOTICE AN ALERT
WHEN HE TIRE IS LOW ON AIR
PRESSURE, A LIGHT WILL COME ON
ON YOUR DASH LIKE THIS.
OH, THAT'S WHAT THAT MEANS!
YES.
AND BELIEVE IT OR NOT, ONE THIRD
OF THE MOTORISTS DON'T KNOW WHAT
THE SYMBOL MEANS.
IT MEANS THAT YOU HAVE A TIRE
THAT'S EITHER GOING FLAT OR LOW
ON AIR PRESSURE.
YOU NEED TO GET IT CHECKED,
RIGHT?
BY ALLMEANS.
TPMS IS WHAT?
TIRE PRESSURE MONITORING
SYSTEM.
VERY GOOD.
AND WHAT ARE THE PROPS YOU HAVE
HERE TODAY?
THIS IS JUST TO ILLUSTRATE
WHAT A TIRE PRESSURE MONITORING
SYSTEM LOOKS LIKE.
THERE'S A COUPLE -- THIS IS THE
EARLY VERSION, THIS IS A MORE
ADVANCED VERSION.
THAT'S IN THE CAR ALREADY IN
NEWER CARS?
NO, IT'S IN HE WHEEL RIM OF
THE VEHICLE ITSELF WHICH SENDS A
SIGNAL TO THE DASHBOARD, WHICH
ULD LIGHT UP A SIGNAL LIKE
THIS.
OH, OKAY.
IF IT DOESN'T GO ON.
NOW, OKAY.
THAT'S GOING TO GO OFF.
WHAT IF YOU DONT HAVE ONE OF
THOSE SYSTEMS IN YOUR CAR, YOU
HAVE AN OLDER CAR?
YOU HAVE TO CHECK THE AIR
PRESSUE, YOU KNOW, MONTHLY AT
LEAST.
OKAY.
AND I'VE ALSO NOTICED ON MY CAR
WHEN THE TEMPERATURE CHANGES, IE
DROPS A LITTLE.
EXACT APPLY.
DOES THAT FLUCTUATE?
EERYONE KNOWS WHEN THE
TEMPERATURE IS COLD OUTSIDE, THE
AIR PRESSURE CONTRACTS AND THE
LIGHT WILL COME ON YOUR DASH AND
SHOW THIS INTO. BUT AS YOU DRIVE
A LITTLE BIT THE TIRE TREATS
HEATH'S UP ANDTHE LIGHT GOES
OFF.
SO KEEP AN EYE ON THE LIGHT,
PUT AIR IN THE TBIERKTS THE
LIGHT DOESN'T GO OFF WHAT DO YOU
DO THEN?
SO OF THE EARLIER VEHICLES
THAT WERE EQUIPPED WITH THE TPMS
SENSOR, THE SENSORHAS TO BE
RECALIBRATED.
THIS REQRES A SPECIAL TOOL.
AND WE HAVE THAT TOOL IN ALL OF
THE STORES AND WILL BE MORE THAN
HAPPY TO HECK ANYBODY'S SENSOR
LIGHT IF IT DOESN'T GO OFF.
HOW LONG DO THESE SENSORS
LAST?
A SENSOR HAS A SMALL BATTERY
BUILT INTO THE DIODE ITSELF.
CONSEQUENTLY THE MOE YOU DRIVE,
THE MORE THE SENSOR IS
ACTIVATED.
WHEN YOU PARK THE CAR, LET IT
REST FO A PEERNLINGS THE SENSOR
GOING INTO -- GOES SO SLEEP
MODE, BHUT YOU RIVE IT
REACTIVATES ITSELF.
IN LAYMAN'S TERMS, THEY LAST
FOUR TO IX YEARS.
THANK YOU.
[ LAUGHTER ]
IT MAKES A BIG DIFFERENCE IN
THE RAIN AND SNOW.
YOU HAVE O MAKE SURE THAT THE
TIRES ARE INFLATED TO THE
PROPER, IS IT NUMBER?
AIR PRESSURE.
YOU CAN FIND THAT ON THE
DOOR, CAN'T YOU?
THAT'S RIGHT, AIR PRESSURE IS
LOCATED ON THE DOORJAMB OF EVERY
CAR.
THE RIGHT AMUNT OF AIR PRESSURE
THAT'S SUPPOSED TO BE IN THE
TIRE.
ALL RIGHT, LET'S PUT SOME
INFORMATION ON THE SCREEN.
IT WAS VERY IMPORTANT STUFF.
FOR INFO ON TOWN FAIR TIRES GO
TO TOWNFAIRTIRE.COM, PRETTY
EASY.
WE'LL SEE YOU NEXT TIME.
THANK YOU.
NEXT WE'RE HEADING TO THE
ITCH KITCHEN TO PREVIEW HIGH