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James Schramko here with an SEO news update. Now, here's some of the changes. There's a
new algorithm update called Hummingbird. It's like the biggest update since Caffeine for
the algorithm. And what it does, it really looks for solving the query that the customer's
putting in, especially questions and answers that wants the most relevant result. If you're
using OwnTheRacecourse, the technique that I teach and you are putting up good valuable
content that's based on people's questions like I taught, then this is great news for
you. You're going to get more search traffic. Google are going to be removing access to
the keyword research data. So when you look into Analytics, you're not going to see as
much. But I really recommend that you go and have a look at Google Webmaster Tools, make
sure you register your site. It shows you queries coming to your site. And you can check
the click-through rate to see how relevant it is. I actually think that click-through
rate is a really important SEO metric. You want to make sure that the phrases you're
trying to rank for get click-throughs as much as possible.
So keep it relevant. Keep it real. OwnTheRacecourse. I'm James Schramko and this is an SEO news
update. I look forward to catching up with you soon. This is SuperFastBusiness.com. Catch
up with you soon.