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bjbj Female Speaker: Learning Express is the world s largest specialty toy franchise, probably
offering a mix of toys that foster a love of learning through play. We have built our
world winning system by blending the power of our proven business concept with the entrepreneurial
energy of our franchisees. Male Speaker: The Learning Stores I own right now is five stores.
I m very confident in the business model of Learning Express. Female Speaker 1: We still
love to, whenever we travel, we go around and we visit other Learning Express stores
because every Learning Express store we go to we learned something. Female Speaker 2:
We opened up our first store in November of 09 and we opened up our second store in November
of 2010. Male Speaker 1: Corporate is always there to help and doesn t matter, if it s
marketing it doesn t matter, if it s accounting it doesn t matter, if it s merchandising or
training or a counter playing help or fine. Female Speaker: Right. Male Speaker 2: Everybody
there is there to help and that I mean, it feels like a family. Female Speaker: Yeah.
At the 2011, Learning Express Convention in Jacksonville Florida, the owners of 150 Learning
Express stores and more than 120 of the world s top toy vendors gathered with the most highly
anticipated specialty toy industry event of the year. The convention feature guest speakers,
workshops, awards for exceptional contribution to the franchisee community and outstanding
net working opportunities. However, it is the two day vendor expo. The focal point of
the entire event that makes the convention a must for franchisees and vendors alike.
Female Speaker 3: The Learning Express Convention, for me is definitely a time to start and focus
on the fourth quarter. This is time to meet with the vendors, to meet with other toy owners
and really develop your strategy for your biggest time of the year. Female Speaker 4:
Every year when we come to this convention and workshops, I think are equally valuable
to the vendor expo because we come out every year with at least one or two really solid
ideas that we take back to make our business better. Male Speaker 3: Learning Express Convention
is just a great opportunity for us and I think most of the other owners too. We get to come
down here and, you know, you get to hear a lot from the corporate direction, usually
we have some guest speakers that are motivational and bring little outside perspective into
it. The biggest thing is we just have a lot of time to interact with other owners. We
share ideas. It s a great family, because everybody opens up on the products and the
procedures and the things they are doing. The other big benefit of the convention is
they set up a tremendous buying opportunity for us, where all of our catalogue products
for the fourth quarter are pretty much available here, at great discounts, extended dating,
which really helps us financially too. Female Speaker: The Annual Learning Express Convention
is just one example of how franchisees benefit when they are welcomed into the Learning Express
family of toy stores. We hope you will join us. Female Speaker 5: As a business owner
with Learning Express, I really have the opportunity to becoming grand in the neighborhood and
in the community or neighborhood toy store and that s something that is, makes us so
different than any other competitor. We have a wonderful educational products, so we have
a lot of great relationships with schools, other educational organizations and because
I m there as the owner on a daily basis, I get to meet all of these wonderful people
and develop these relationships not only on a personal level, but a professional level
by working with them to help them achieve their goals too. Female Speaker: Learning
Express encourages creativity, learning in for instance 1987. Female Speaker 6: We love
LE, ooh. For more information on Learning Express Franchise Opportunity, please visit
Franchise Gator at HYPERLINK "http://www.franchisegator.com/Learning-Express-Toys-franchise/" http://www.franchisegator.com/Learning-Express-Toys-franchise/
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place LE CONVENTION 2011 TranscriptionStar Normal jdees Microsoft Office Word TranscriptionStar
LE CONVENTION 2011 Title _PID_HLINKS Microsoft Office Word 97-2003 Document MSWordDoc Word.Document.8