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EUGENE FITZGERALD: What do you think innovation is?
ANDREAS WANKERL: Innovation is the process of putting ideas into useful
form and bringing them to market.
EUGENE FITZGERALD: When you think about innovation you might be thinking
of the smartphone, or Facebook, or eBay, or iTunes, or Pandora.
ANDREAS WANKERL: However, these are incremental innovations, built upon
earlier, more fundamental innovations.
EUGENE FITZGERALD: Like transistors, [? sub-ejector ?]
lasers, or integrated circuits.
In the past, pipelines existed to help innovators.
Innovation took years to development, and created growth for decades.
However, these pipelines no longer exist.
ANDREAS WANKERL: We are in a worldwide innovation crisis.
This crisis has impacted everyone and everything.
And it has stunted worldwide economic growth.
Something needs to be done.
EUGENE FITZGERALD: A new paradigm shift is necessary.
We'll teach you how to think about innovation, about the processes and
the language involved.
ANDREAS WANKERL: It's time to get back to business, the business of
innovating.
So roll up your sleeves and jump into 3.086x.
EUGENE FITZGERALD: Become part of the solution.