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Hi guys Matthew Woodward here and today we're going to take a look at GSA search engine
ranker that's come along leaps and bounds in the past year.
I'll show you to use easily and avoid confusion so you can set things up properly and get
the most out of it. You'll learn how to build high quality links to your site and how to
set up tiered link building structures with ease.
I'm also going to show you how to use it to remove links which is a great feature to help
protect you against future Google algorithm updates. And this is going to be a long tutorial
so let's just jump right in.
So let's jump into the GSA search engine ranker software quickly. And first of all, I'm just
going to give you a quick overview of the interface and then we'll drive down into the
options and create new projects and things like that.
So here you have your project pane and a list of all your projects will appear here. Right
now there's only one project and that is the sample project.
Up here you have various tools for creating new campaigns and changing options, and making
sure everything's running. Here you have a list of the last verified links that were
built and they are colour code in that a green link means it is do follow, yellow means it
is no follow and sometimes you get grey links appear which are re-direct links actually
you can see here.
Down here you have a log of all of the different things that are going on in the background
so you can see lots of pinging there and here we can see where we're submitting URLs.
At the bottom, you have various stats. Here you can see the current running number of
threads which is zero, how many links are being submitted today, how many links were
verified today, how many active proxies there are, your number of submitted links per minute,
the number of captures sent to capture services and solved, the amount of memory in use and
the CPU usage.
So as you can see, a lot of the things are self-explanatory and if you hold your mouse
over various things it comes up with various tool tips to explain different options to
you as well if you get stuck.
If you right click on a project, you also get lots of different options here. You can
change whether the current project is active or inactive and there are various different
modes of active so you can have it only verifying links that it submitted, only verifying emails,
only searching for links and verifying them but for the most part, you just want the main
active tab here.
You can also list by priority and also look at the URLs so we can look at the submitted
URLs here and you can export them all or even get some more detailed statistics including
some charts and breakdowns and you can control the time frame here.
Or actually here you can also broken down by engine and what type of link it is and
what project it belongs to. If you do exactly the same but this time we can see the verified
URLs, so the verified URLs are links that have been submitted and are currently live
and pointing to your site or target URL whereas submitted means it has not yet been verified
that the link is live yet, it's only been submitted.
So looking at verified URLs again, it's all broken down, a count of the internal and external
links whether it is do follow or not. We can get stats again and also break it down by
an anchor text report as well and you can see how that's all broken down there.
So those stats and these lists of verified URLs are very handy to have and tucked away
in this show URLs menu here. You can also choose to select various projects, if you
want to make bulk changes to them. You can change the sorting of the projects in this
window here.
You can take a look at the overall diagram of links that have been submitted and verified
and you can break it down here by engine types, blog comment, trackback, indexer, or actually
within the engines themselves so you can see some keywordluv links and whois and some trackback
links, etc. there.
Again, there are some other options here. Import target URLs is a handy feature to have.
Now if you have scraped your own target list of URLs perhaps with Scrapebox outside of
GSA SER and you want it to import them for submission, you would do that here. Import
target URLs either from file or from clipboard.
You can also import them from site lists but I will cover that shortly.
And here you can modify the project which in essence offers you a lot of the options
when you double click in open other projects but we'll explore that in a little bit more
detail later on.
So let's take a look at some of the more advanced options quickly. Now by default the threads
are set at 50, that's fine for most people but if you got a more powerful machine and
bandwidth to play with, you can increase this. I have a quad core processor and 16 gigs of
ram and an 18 meg fibre line so I can easily handle 250 threads but by default this is
50 which will be fine for most people.
Next you want to make sure you are using proxies. Now you have two options when it comes to
proxies. You can either use GSA search engine ranker to go out and automatically scrape
public proxies from all of these different types of sites and it will test them and verify
they are working for you.
And you set that up by telling it to automatically search for new proxies every 60 minutes when
it's only less than 100 active proxies you want to test proxies and test all of the good
ones and remove bad proxies when they are older than, I don't know, perhaps 3 hours.
Now with that set up, GSA will go out and scrape its own proxies for you. The problem
with this is the public proxies aren't that reliable, they're often pretty slow and you
get a much higher level of rate of failure with them which you know, it really just slows
things down.
Whereas if you spend perhaps just ten dollars a month on some semi-dedicated proxies from
Buyproxies for example, performance is much greatly increased, you get much higher submission
and approval rates and it's just much more efficient. So for the amount of money it costs
to get the private proxies it really is worth it.
So to add your own proxies in that manner, you just need to come to add proxy, import
from clipboard and I already have them on the clipboard, I think. Yes! And we can mark
them as private.
So with your proxies imported, either using private or public, you can then in the options
here choose when to use the proxies and whether to use public or private ones.
Now I always use them for the search engine, submissions and PR checking and I always use
the private proxies as I've just explained the differences. If you're just using the
public ones, you can leave these unticked or just hit the public ones like that.
But seriously, invest in some semi-dedicated or private proxies from somebody like BuyProxies,
it is such a lifesaver.
Next you will need to set up captcha solving services. Now GSA supports a huge range of
different captcha solving services but you need to understand there are really two types
of captcha solving services going on here.
You can either use something software based like captcha sniper or GSA captcha breaker
and this will for a one time fee, a piece of software that tries to automatically solve
captchas for you.
Now these do work pretty well, however they do also fail quite often. So the best way
to set up your captcha service is to use first of all, GSA captcha breaker as your first
and primary service because it will help you reduce captcha costs. But then use a human
based solving service like death by capture or decaptcha where any that fail from captcha
breaker get passed on to these services and they're solved by an actual human and these
are like, 2 dollars for a thousand capture solves or something like that, it's really
really cheap.
Setting them up is easy, that's GSA capture set up here. If you got the software running
locally, that will automatically work for you. And then I'm going to add Death by Capture
as my secondary service, it's one of the cheaper human based solving ones and you just need
to enter your login details here and you can hit test and see your balance.
So this is what you should set up and you can also set them up for retries here and
also some other options of when to use different capture services. With capture set up you
can move on to indexing, that will it will automatically ping every back link it creates
and if you want to, you can also integrate one of the many indexing services that GSA
supports.
We have the GSA SEO indexer is a native support and other things like you know Linklicious
that's a popular one, Nuclear Link Indexer, Back Links Indexer, Link pipeline, Lindexed.
They're all really easy to integrate, tick the box, add the API key and that is it.
Now I don't really see the need for the use of these indexing services. I know some people
like to use them and if you've got them, by all means use them but really, you can avoid
having to pay the extra money for these. We can get links indexed just by building more
links to them with GSA and save ourselves on these costs.
The filter, you can choose to skip submissions if certain to URLs or are present and add
to your backlist, you can leave this at default. You don't need to drill down this when you're
just getting started.
And the advanced section now you can build site lists that can be used globally by each
project. So what that means is if you have three projects here, each projects would create
a list of identified sites it could post to, successful sites it did actually post to,
verified links that it was actually able to create after successfully submitting them
and the ones that failed and never became live or verified after they were successful.
Now I would suggest that you actually keep a list of your successful and verified submissions.
And then you can use these later on in other projects, so if this project here we can see
it's got 189 verified URLs, we can easily and I will show you how to do that quickly,
if we created a new project we could say to import the target URLs from site lists, submitted
and verified.
So you can imagine after using GSA search engine ranker for a few months you will have
a huge database of submitted and verified links that you can then use across other projects
really easily. So I encourage you in the advanced settings here to make sure that these options
are ticked.
And you can also choose a different formats here and other bits where this is stored but
the default settings are fine, just tick these two boxes and hit oK.
Last but not least, once you have things set up and as a sample project here, you want
things to begin, just click the start button and you'll see GSA fire up and it's going
out right now finding new targets to post links to. As it finds them, it submits the
links and later on it will actually verify if the links are live or not. And you can
see more verified links here and you'll see this list change as it finds new links.
Now you sometimes get pop ups like this appear and what this is is when it's trying to submit
a link, sometimes there are other fields that need filling out and GSA doesn't know which
options to pick so it asks you.
But this can actually become quite annoying because really we want GSA to be completely
hands off and not bother us with those messages and a lot of people get stuck with this and
wonder how to disable these pop ups like we can see here, we got another one coming up
here so how you do that if we just hit stop here.
Come into the project and in options you can say if a form field can't be filled, choose
random. And also make sure ask all services/users to fill captures, so next time GSA gets offered
a choice like that instead of asking you, it will just choose a random.
And that is for that specific project only. You'll need to do that in each project.
Also in options, in capture here you need to untick this box so what happens if the
capture services if neither of them work as a last ditch attempt, GSA will ask you. But
we don't really want that to happen, in my personal preference is that it just skips
over submission and moves on to the next one and just forget about it. So make sure that
is unticked.
And that's how to avoid those popups. If we were to run start now, we won't see those
popups appear.
So that is a general overview of the interface, how to start and stop projects, different
options that you need to set up along with the different campaign specific options. So
let's actually take a look at creating a sample project.
Before we do that though, let me give you a quick tour of the sample project. If you
double click on it you can open it up like this. And it might look pretty confusing at
first but don't worry it's very easy to familiarize yourself with.
First of all, on the left hand side here you can choose what type of links you want to
submit. So here we can see blog comments, and if you click the plus here, these are
all the different blog comment platforms it supports. And if you hold your mouse over
it, you can get some more details of whether you can get a do follow link or not, whether
the link has anchor text, if it creates its own page, etc. etc.
You can see there's loads of different types here. We got articles, blog comments, directories,
documents, different exploits, forums, guestbooks, image comments, indexer, microblogs, pingbacks,
referrers, social bookmarks, social networks, track backs, URl shorteners, video, video-adult,
web 2 and wikis.
Now a lot of people when they first come into here, they'll look at something like, let's
have a look. Like the article section and here it kind of looks like that GSA doesn't
really post to that many different article sites if you have software like SENuke XCR
for example, and look at the articles, you'll have a list of hundreds of them, maybe even
thousands of different articles sites to post to.
But when you come to GSA it kind of looks a bit underwhelming, there's not many sites
to post to. But GSA actually works differently in that each of these is a platform and a
platform can be used by thousands of different sites.
For example, wordpress is a blogging platform which is used by millions of sites across
the Internet and we can see here if people using the wordpress article director plugin,
this will post to that platform.
So each one of these platforms actually has thousands of different URLs and sites behind
it that you can get links from. So it might look underwhelming but there is an awful lot
there, an awful lot of different backlink variety for you to choose from.
You know each of these are broken down real easily, like social bookmarks and other different
information about each different type of link.
So that is choosing which link you want to use. In this window here we have to import
various data and information and this actually updates based on what we select here. So if
we add social bookmarks for example, you'll see it's asking us for some additional details
like log in to use passwords and catch words and descriptions.
If we untick that again you can see it's only providing the options needed for the trackbacks,
indexes and blog comments.
In here you have also lots of other different options, we'll go through these in detail
when we set up our campaign but this allows you to really fine tune things and take some
real control over your campaign. There are lots of new options being added to GSA in
the past year that gives you much more granular control over the links you create than it
used to.
So that is what the actual project campaign and editing looks like. Let's move on to creating
our own.
If you just come to new here, this will create a new project and first thing that we want
to do is select the types of links we're going to use in our project. Now there's not a one
size fits all answer for this, depending on the goals of your campaign and what you're
building links to is going to change what settings you use here.
But as a general rule of thumb, if you are building links to you money site, you want
to make sure you're using contextual high quality links. And the contextual link is
a link with relevant content surrounding it.
So examples of these might be if we just come tick the default options here to avoid any
confusion, that may be articles, social networks, and wikis and web 2s and then you may also
choose to add perhaps videos, social bookmarks, and document sharing and directories for example.
But in this example, we're just going to keep it pretty simple and we are going to set up
something with article directories, social bookmarks, social networks, web 2s and wikis
all of which will provide contextual links to your site.
Once you have set these up, we need to move into these settings.
The first thing you're going to add is the URL to your money site. It's also worth nothing
if you get stuck in any of these fields, just mousing over provides much more detailed explanations
throughout. So if you do get stuck and you're not sure, everything is well explained as
you can see.
So the URL. This is the URL or URLs you can have more than one that you want to build
links to. And if you have more than one URL in this field, GSA will automatically rotate
through them and pick a random URL each time.
You can also choose to use a URL variations when it is building the links and you can
see the different samples there and that basically just changes whether it is using capital letters
or not. This is actually quite a good option and mixes things up really nicely.
So you could perhaps drop that to 10% just to keep things not blatantly manipulated but
show that variation.
In the keywords field, these are the keywords that it will use to go out and find relevant
sites to post your links to. So really here you want a longer list of keywords as you
can that's relevant to your campaign, separated by a comma. And I already have them prepared,
so I can paste them in here.
That looks like I haven't got many in there but I actually have. One minute, let me just
re-add to that, there we go.
You can also choose to collect more of these keywords and target sites as it goes and use
those keywords to find new targets. So they are handy options to have and I'm not going
to use them in this example.
And when searching for sites to post to, you can tell it to search in quotes and get more
lasertargeted matches and that's quite handy option to have, especially when building links
to your money site.
Now the anchor text setting, these are the anchor text that will be used and should be
the keywords you are actually trying to rank for in here. So I have some of those ready
and we can drop them in there. And it's important to note this must be in spin text whereas
that one’s comma separated.
You can, if you want you can use these keywords as your anchor text instead of these. If you
want to do that, tick that box but I like to keep the control over the anchor text here
and leave that unticked.
Now where this becomes really interesting is how GSA can automatically build out a natural
looking link profile that isn't over optimized and going to get hit by Penguin. So you can
actually tell it OK I want, maybe I don't know 25% of my links to be a partial match
anchor and a partial match anchor is if we have pay day loan here, that is an exact match
anchor.
But if we had cheap pay day loan, that would be a partial match anchor because it still
includes our main phrase pay day loan but it's actually cheap pay day loan so it only
partially matches the anchor text.
So you should prepare a list of partially matching anchor text and we can see we've
done that there. And you can also choose to include branded anchor text which is also
quite important. Again you can tweak with the percentage, but a branded anchor in our
example our site is your domain.com so our brand name might be yourdomain, your domain,
your domain.
You know if this was the Matthewwoodward.co.uk blog for example you might write, Matthew
Woodward without a space and then with the .co.uk that would be my branded anchor.
So you can choose to use branded anchors as well. I suggest that you do so and you can
just give that a tick there. And you can also use LSI anchor text so you can tick your anchor
text here, use the Google wonderwheel or scrapebox for example to pull in some more related terms
and drop that in here.
The other two options that I always tick is generic anchor text. These are the anchor
text like click here, view more, get more information and you can see a list of the
default generic anchors it comes with, pretty extensive here. But I always like to tick
that and try and boost that up as much as possible here.
Down here, well actually I'm going explain to you citation option. If you have branded
anchor text defined, using a citation it will instead of creating a link, it will create
just a naked text URL, just mentioning your brand name. Now this really helps make your
profile look natural because not everyone when they write about you or publish something
includes an actual link, sometimes it's just a raw HTMl anchor or just talking about a
company and they don't link back to it.
So using this citation means a portion of your links will be created without a link
but will actually mention your name and this indirectly helps with the naturalness of your
profile. So using citations a very low percentage really does help you out and I suggest that
you do that.
Last but not least, anchor text variations and it explains it here. But like the URL
variation up here that changes the http sometimes it's capital, sometimes it's not, sometimes
it’s the first letter in domain is capital, sometimes it's not. Exactly the same but for
anchor text.
Sometimes the first letter is capitalized and the second letter's not and it really
helps mix it up. I like to tick that and this variation applies to all of these settings
here.
So as you can see the amount of control you have over the anchor text is built to your
site, the partial matches, the branding whether you're using generic terms, blank citations
and the anchor text variations really does allow you to have control over natural looking
profile.
So I suggest you spend time setting this section up and not skimping over it.
Here I've just used some sample content, there's not been a major amount of thought put into
that. It's just to show you how it all plugs in.
But once that's set up, we can move onto the other fields.
Next, you want to move onto filling out the about yourself section. Now this includes
some default content that you can use, or you can use something like Kontent machine,
come to tools and the about me builder and generate as many as you need really easily.
And just paste it into this box here.
In fact, you can use Kontent machine to automatically fill all of these fields out for you in one
go and I'll show you that later on in the tutorial.
But you can grab some about me content here, drop that in.
Coming down, you can define log ins and passwords that you use but by default the randomize
box it ticked so it will automatically create them for you.
Website title, this is used in the bookmarks submissions and it is the title of your website.
So I have some content prepared, I can drop that in and category you need to come to edit.
And you can either use a list of suggested categories here and which I might do.
Hit OK. Or you can add some root categories here and if you use a star or wild card, it
will try and match any category close to that so I'm just going to add Finance and money
and loan.
Once that's done, you can hit OK and what this will actually do is when there are categories
that it needs to choose, it'll go through and these and try to find the best match based
on what you've already put in.
So you can hit OK there. The description if you're submitting bookmarks, this is the bookmark
description which we can put in here. The forum comment this sometimes gets used in
the wikis we have set up. We can leave it at default or create your own content to go
in there, just some general facts information kind of type of thing.
In here, along the description for bookmark sites that use a long description, I tend
to just use the same 250 description here. This may sometimes lead to a higher failure
rate but for the amount of time it takes to write two different descriptions, the time
invested versus the reward ratio just isn't there.
Coming down, forum nickname, forum password, again its randomized this will automatically
create user passwords and also a forum subject but we won't be using that. You can leave
it at default.
Once this all of that is ready, we just have a few more tabs to work through to set up
our campaign. First of all, we have the article manager which allows us to import articles
to use for the submissions. I'm going to come back to this in a minute because there's quite
a little bit I want to discuss here.
So let's jump to the options. Now we have lots of options to work through here which
can be quite confusing but trust me, it's pretty simple.
So first of all, you can choose to pause the project after a certain amount of submissions
or verifications so you could say I want to pause a project after 100 submissions for
1 day. So after it's submitted 100 links, it won't submit any more links until the next
day and it'll submit a 100.
Or you can say actually I want it to pause after it's successfully verified 100 live
links and you get different options here as you click through them.
So that's how you control the drip feed of the links being built.
If you set up the captcha solving services, in the options you need to make sure that
this box is ticked and you want to make sure to ask all services to fill captures. You
can also get it to override the global retry option we set earlier but you can just leave
this for the most part.
If a form can't be filled, remember those annoying pop ups we were getting before asking
us for information? Change this to choose random and then you won't get those pop ups
and GSA will just pick something at random and move through. Enable custom mode, you
don't need to know anything about.
These verify link options you can leave at default if you want to. There's not really
any need to change them. Send verified links to indexing services so this includes the
pingers and if you have the other options set up you need to make sure they're ticked.
Use character spinning when possible, avoid this option. If you're building links to your
money site, we don't want to be using that.
And you can randomly use typos and spelling errors in descriptions to help fight duplicate
content. This actually is a pretty cool option and it makes things look much more human like
it's being done by a human and made a little mistake. So tick that box and play with the
percentage.
Try to always place URL with anchor text I always leave that unticked and continuously
try to post to a site even if it failed before, I leave that unticked.
If you need to use tags, you can choose to use just anchor texts or keywords so sometimes
when you submit a bookmark, it'll ask you to tag, add tag. Here you can choose whether
to use anchor text as the source here or the keywords as a source here.
Anchor text is generally fine.
Now here we get to choose, in fact I'm just going to minimize that to make it a little
bit less confusing. How to get target URLs.
So what GSA SER does is it looks at all of these different types of platforms and combines
with your keywords here to find target sites to post to. And to do that it uses search
engines so we have lots of different search engines here it can use as the source. But
if you right click and you can just say check by country for example.
And I tend to always just check by country and United States. But if you were trying
to rank as a site in the Spanish market for example you might choose Spain here and United
States, OK.
And that will, if we scroll through, you'll see that it's ticked various American based
search engines for us.
I like to always use keywords to find target sites. This does return less results but it
returns more relevant and accurate results which is what you really want when you're
building links to your money site.
Remember before we were talking about in the options the global site list where you could
collect URLs that have been submitted and verified from other projects, if you want
to use those lists, tick this box. If not, untick it.
And you can also choose to analyze and post to competitor backlinks. Now this is a pretty
good feature but it does have some flaws. What it does is it will look at the current
sites that are ranking for a given keyword and try to replicate their backlink profile.
Now it doesn't work amazingly well but it does work to some degree.
The drawback with it though is if you have say down here said I only want to get links
from domains PR 3 and above and your competitor has a really low quality spammy link, if this
box is ticked it will try and replicate that spammy link and ignore these settings.
It will also if down here you said I don't want to use micro blogs but your competitors
has a micro blog link, it will create it. It will ignore the fact that you haven't got
it ticked here. So this option is handy but it also introduces an uncontrolled risk.
So use that at your own will.
Here once we have set up how to get our target URLs, we can set up scheduled posting, I generally
don't use this. But if you want it to get more than one link from the same site you
can tick that and you can change these options here to limit how many times you hit that
site so your account doesn't get banned and your links deleted, etc.
The filter URLs options which is the last set of options on this screen is very important
especially if you're building links to your money site. Lots of options here, first of
all you can choose to skip sites with more than X amount of outgoing links on one page.
So if GSA SER says right I'm going to build a link from this page but it's got too many
outbound links already, it'll skip it but if it falls under that number, it'll build
the link.
Now there's been lots of studies and reviews of data and things and it tends to be on average
sites have around 125 links on them in a page. So you can actually increase this quite safely
to 100.
You can also choose to skip building sites that if the PR is below a certain number or
not. Now the argument here is you're only building links from domains that have page
rank 3-6, that doesn't create a very natural profile.
But if you build lots of links from very low quality sites, that also doesn't build a natural
profile. So I like to skip sites with a PR below 0. Now remember with PR you have NA
which means Google's giving it no PR value at all, it doesn't really care. Or you can
have PR 0 which means Google has looked at it and has assigned a PR value of 0.
So I like to go from 0 and anything below 0, anything that is NA gets skipped and anything
0 and above is fine. This helps create something natural.
You might want also want to create a secondary project that only builds high PR links for
example. So you can get that real mix of links.
You can also choose to skip unknown PR if you want to retain as much control as possible,
you should keep this ticked. And then you can say, well am I checking against the PR
of the actual domain or the actual page? Now if you use PR of actual page you're going
to get a lot less results so use PR of domain.
Here you can choose what type of backlinks to create. Now I know we have these options
ticked here, but if you have the competitor's backlinks ticked, you can have a little bit
more control here. And also within each of these link types are different types of links
types if that makes sense.
So for example, if, which is a good example here. Sometimes you can create... if you were
creating a profile, sometimes you might create a profile that has a URL link, or sometimes
you might create a profile that has an anchor text link or sometimes you might create a
profile that's got some contextual content on it here. If you didn't want to create those
types, you can untick them.
Here as well, you can try to skip creating no follow links. And remember, if you mouse
over these you can see if this creates a do follow link or not. Ticking this option it
will try and skip creating no follow links.
The problem with this is and I know a lot of people like no follow and do follow links
and etc is a natural link profile does have an element of no follow links and no follow
links. So to say only create do follow links is unnatural. So I leave this unticked because
we would try to fly under the radar here.
You can also skip sites where bad words appear and you can see this so you might even learn
some new swear words going through this list. Use it at your own indiscretion. But you can
add it and import and delete words that are bad and you don't want to build links from.
This is generally a good option to tick if you're building links to your money site.
And you can also do the same thing whether words appear in the URL or domain.
You can also choose to tick to skip sites from different countries and are in different
languages. Again, use this at your own indiscretion.
Next come up to the email verification tab. As you can see here there's already an email
address in place for us but we don't really want to use this. Really there's three different
types of email address.
You get what this is, which is a disposable email address that doesn't require you to
create an account and there's loads of disposable ones for you to choose from here.
The problem is if you have use a disposable email address a lot of these sites you're
going to be posting to have anti-spam measures and actually block these domains from signing
up entirely so you're going to get really high fail rate.
The next one is web mail based services like hotmail, gmail, AOL, mail.com for example.
These require you to sign up for an account and you can actually create an account here
in hotmail, google mail, yahoo for example.
These are not as widely blocked as the disposable emails although you will find that some sites
do still block webmail based signs up to help protect against spam. Not many, but some of
them do so you do get a bit of a failure rate using hotmail address for example.
The final type of email address is a self-hosted one at your own domain name.com and you can
use a catch all cpanel email for example and that will get you the highest success rate.
But 99% of people are going to be fine using a hotmail or gmail account. You can either
create them down here or do what I do and buy them a couple hundred of them from Fiverr
that work really well.
So let's add our hotmail account, you just click Add. Let me grab the email address and
you can see it's automatically worked out these server settings for us which is a handy
feature. All you need to do is drop the password in down there.
Delete the temporary email, we don't have to use that. Delete the selected and down
here you have some options. I like to tick wait at least 15 minutes between two logins
and you can leave the rest of them at default.
Last but not least, test this because if this doesn't work, your entire campaign is at risk.
So let's just test that login works, OK and we can see everything is successful.
So the last thing that we need to do is add some articles with the article manager. Now
the article manager you need to put some additional thought into this.
If you're building links directly to your money site, it's important that you prepare
hand spun high quality content and I recommend you to check out the advanced spinning tutorial
to learn how to do this properly.
Now the article manager has quite a few different options so I'm just going to take you through
general set up quickly and the variations.
So assuming you got article or articles prepared, all you need to do is click on add, enter
manually and you can add the title in there, along with the actual article body into there.
The summary box will automatically use the first paragraph of the article and we can
have a preview of this here. As you can see it's added the links in for us.
If you click on OK, that is one article added. If you wanted to add another article, which
I have here article 2, you just again click add, enter manually and we can drop the title
in and also the actual article body, just grab that and hit OK.
Then down here you have some additional options now. How to insert the link, sometimes it
will insert the link into a sentence at the bottom or within the article or just randomly
add the link in the middle of the article which makes no sense, or have it add no link
at all.
If you have the sentence at the bottom, let's just preview that and show you what it looks
like. It adds it like this at the bottom this sentence here, it's like a random sentence
that it adds in. It lacks control to be honest, you don't have much control over what is placed
here and I think this place is risk if you are building links directly to your money
site.
So what you should actually do and I go over this in the advanced spinning tutorial, is
actually when you spin the articles you should add the links in directly and there's a couple
of ways you can do this. GSA SER actually provides a handy tag for us which looks like
this and it says a href equals percent url percent anchor text and what it will do is
replace percent URL with the URLs here and the percent anchor text with the anchor text
here.
So what I recommend you actually do is when preparing your content, you actually add the
links in at that point and then in GSA, you can select to insert no link. Also following
my spinning tutorial I will be adding contextual links which actually help disguise what you're
doing a little bit more and make it look a bit more natural.
Where there's variation between this and the advanced spinning tutorial, is in the advanced
spinning tutorial I teach you to add images and videos at random. You can actually skip
over this step as GSA will do that for you and you can choose how many to add here.
That saves you a bit of time and preparation on the spinning of the content. All you actually
need to do is create the article, spin the text, add your money site links, add your
contextual links, and then it is ready to add into GSA here.
This is assuming you are building links direct to your money site.
You have other options here, do not submit duplicate articles per account, per site/domain,
etc. So I choose anywhere because we don't want duplicate content anywhere.
That is essentially your money site linking campaign set up. Once that is done, you can
click on OK and you will see the campaign is here and if you want to rename it, you
can do so. Modify project, rename, I don't know, money site campaign for example.
Anytime you want to change options, just double click and it opens up here. Like before, you
have that same right click menu to get all of this submitted and verified URLs and all
the different diagrams and charts and everything like that.
That is pretty much how you set up a campaign with GSA search engine ranker. So now you
know how to set up a campaign, let's look at some of the other things we can do.
Way back in May 2012 I asked the GSA team if they could integrate tiered link building
into GSA and as you can see, straight away they came back here and said they were adding
that feature which is a real testament to the GSA team. A lot of the updates that come
out are a new features off the back of user request and tiered link building is one of
those that they released, it was like a week after I requested it they built this in.
So to set up a tiered link building campaign it's pretty much the same as a normal campaign.
Here we have the campaign that we just created so let's say we want to create a second tier
of links to that. We just click new and click new campaign and set it up as we have done
previously. I'm just going to enter some dummy content in there.
The only difference is though we need to tick this box and it says use verified URLs of
another project and if you tick that, you choose the project, your tier one project
which is the money site campaign and click on OK.
So what this will do, let's just create that and click ok and give it a name. So as you
can see here, what this campaign will do is build links to the verified links of this
campaign. So this is tier 1 to your money site and this is tier 2 to your tier 1 and
if you wanted to add a third tier, again you set everything up, use verified URLs of another
project, and this time we would pick the tier and hit OK and OK again.
There we go. We have tier 1, tier 2 and tier 3. So using your knowledge of how to set up
a campaign now, you can see how easy it is to create a tiered linking structure.
One of the other cool features is the ability to remove links that GSA has created. Now
the problem with Google and SEO in general is that it always moving the gold post, so
what works now may not work in 12 months and may in fact get you penalized.
If that happens you need to go and clean up your backlink profile which is a very long
and drawn out process. But any links created with GSA, if you just right click on the project
that created the links and changed the status to active remove links that when you're running
it will go through all the links it's created, log in and remove them.
There are some types of links that can't remove like blog comments where you don't register
and have control over the content once it's submitted but a lot of the links it can log
in and remove them for you which is a really really cool feature.
Now if you want to set up campaigns quickly and you'll certainly want to do this on your
tiers. You can actually take advantage of the import function down here, combined with
Kontent Machine.
Now Kontent machine there's a much more detailed tutorial about how to use it but let me show
you quickly. It's already got my content prepared, I can hit build and export, come down to GSA
SER, click on export, we can save that somewhere and click save.
That will export out for us. Once that's done, we just hit OK and come back to GSA, tools,
import, data field, GSA and you can choose which fields you want it to fill. Hit OK and
you'll see straight away that it's populated all of our content and all of our fields for
us which is a great time saver when you are working on the lower tiers. If you give it
a test here, you can see that content in there.
So that's the quick way of setting up and generating content. You can also use here
we have an article manager and if you click on add you can search online and mix the articles
so you can mix either just paragraphs, paragraphs and sentences or just sentences.
You just enter your search term and it will go out and scrape those for you and it will
go out and bring back articles.
You do need to set up your spin config settings for that to work though. It supports a range
of different spinning software in here like best spinner, word AI, spin chimp, spinner
chief and so on.
So there's just a couple more options you have when it comes to either generating some
content or actually completely populating the entire project with these using kontent
machine.
By now you should know your way around GSA search engine ranker very well and be familiar
with all of the different options and how to use it. Once you've got all your campaigns
set up to kick everything off all you need to do is hit start and that will go out and
begin building everything out for you as you've set it up.
So there we have it, GSA search engine ranker really has come a long way the past year and
has been updated nearly every single day with book fixes, minor features and major features.
It can post to a huge range of link platforms and includes a bunch of advanced features
such as the anchor text control. One of the features I really like though is the ability
to remove links GSA has created in one click. Who knows what Google will penalize next and
that is a handy feature to have.
You can also pick it up for a one time fee rather than an expensive monthly subscription
like SENuke XCR and you'll be surprised at just how cheap it actually is.
All in all, GSA search engine ranker is an essential tool to have in your arsenal. See
ya!