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engagement as corporate priority for this eve Pickering
and staff are always looking for new and innovative ways to showcase our services
to make sure that people understand the excessive on transparent in our
community
and that's why we end up to two programs here be with the desire to connect with
local residents
led to a day-long event acecomm Pickering town centre
sorry Scott you're picturing comes to you
and on Thursday October 10 and shortly after program on Saturday October the
19th for three hours in the afternoon at the library City Hall in the Rec Center
and it was called 10 your city welcome home libraries
the second program came about because a live report wanted to reach out to new
immigrants
in 2013 they wondered how well we were doing
and the Welcome Center staff I'm Sophia
a tire came inside the library board and one other thing she said resonated with
it
that units are to come for countries that don't have a public library
tradition
or they may have libraries but they're be based and they made only just being
really serious resources are serious studies in children are welcome
and when we found out that the week I'll lets showcase our services to new
immigrants invite them in for an afternoon
shobana we have and then hopefully they'll understand that Lammers are
really welcoming to everybody and community
so that was one in every sense after the second
I approach to people in the city hall mom
summit Magnum now I'm in some cuts iraq so we can better
pitch together to the CL arm and
his manager administration customer service is hurt my pension set by the
way
I'm doing something somewhere the mall week before you sure you don't you still
need to do and I said yes we do
so she said okay let's bring together amassed by have the branding summer
two different little bit different focus s my partners at City Hall asked us if
we win expanded
not only to new immigrants to newcomers as well because of course
community so that's what we did so just to focus on the first and that's the
full day about
at the mall arm that sorta floor plan and i was just a reminder to me to talk
about all the planning that goes into a bad like this
first to know we had to go to every single department in the city and find
out who is going to be involved
a lot of the department are used to you taking their department on the road
they have to in the future for communicated they don't necessarily have
boo set up in professional materials and things like that see you need to make
sure that they're comfortable
and you also have to spend some time leading think about how can they be
interactive but the public and making fun engagement for the public's up
if you give them a challenge you'll be surprised what they come up with
they do a really good job but you need to get on the time to do that to get
that buying
arm we solve the problem communication problem
every department that was going to be in the mall
was on the planning committee so that they had the time and take back to the
other staffing getting excited
and of course as always the routine what space do you need
much power do you need to everybody has power home Thursday
and linens and Tim Klass in all those little details
the only thing this answer something overview
the left hand side I'm is missing all the other place on the left hand side
this phone open again just like percent are set up in the mall
when the staff this is a faulty van
started to happen seven in the morning and didn't take
down until nine o'clock at night for some city hall staff to work
9/3 882 for that little bit of a shock to nap as well
but in the meantime me not them to be fresh and engaging got to trade staff am
but she still running City Hall back there my walk in city hall so that you
want the staff back at City Hall
covering for everybody I'm feeling comfortable as well
the city was actively trying to invite
uncover their social media sites and sign up people for their new
e-newsletters at this event so if you didn't sign up for them you could win
Pickering town centre gift card or bicycle because
thinking it's very much into sustainability so who is there
for small city development and planning department
city planners were there to talk about the downturn intensification
Missy development finance they were there to talk but
taxes and budget I I mean the first time they were to capture
on the roads there really happy about that and their transition into right now
they're
for the line information about the new budget on our website trying to gauge
the public's up
that was a good starting point this is my favorite
this is building services they build food tower
and their staff is on hand to talk about to
team building permits and building safely and I know the manager whose
oversaw the small project really worried about that structure
haha but it actually built very safely I promise
the food was not needed by local feed store allen's independent grocer
and there was also a place you could do anything because it was around
Thanksgiving
culture in record a DJ playing music all day to provide atmosphere but also to
provide support because sir
Recreation Department teaches line dancing at lapd line dancing break
dancing club dancing ballroom dancing drumming
and even singing Pickering stars teens competition had some singers
are not perform during the day made a lot of fun
there is a plans free stuff for Team TPU and a volunteer opportunities for teens
and Recreation Complex was setting up new birthday party program
not be on the pool so they actually have make sense to bring the parties
and the weird and wonderful kids part is being someone's birthday party
activities as well
customer care was on hand and that's a great Department
customer care the city and thinking that's what I mean you reach when you
walk in the front door City Hall
and if you found in you don't know who to talk to you they're the ones bill
answer the majority the questions for you and if they don't know
the well-connected to who you need to know City Hall the library was there
question casing a wide variety of services that we had
I where else to get out planted coloring crayons and food coloring sheets we hope
to transfer preschool story time there but it was a little bit too noisy
so we had to change on the fly so we have to be a little bit thanks moments
like that
fire services ramp Fire Prevention Month so they were
handing out look for hats for the kids and most popular thing with this
huge mobile turned it was running around them around the displays an hour talking
I think adults got market can much in cans
amplifier amp department was running that talking away people
the museum had this chest and it was full was from paying your time the kids
could take now try to Montauk the volunteers from the museum
about clothing and pioneer times was just 15
feedback from this event Sam pick a resident said they really enjoy talking
the staff damn to face to face I mean some departments are on the road all the
time but not all the rain to department so we had theirs that was really nice
parents really appreciated us in tracking with their kids and keep them
busy so we could chat with us
the live entertainment was a draft room moslem only
appreciated bad burner sported arm
staffs and im because it was a Thursday there were some malls in traffic during
the day
but when I spoke to my staff we spoke to 270 people
picking residents we participate in a live activities in the mall
when we go in on a Saturday we often find were talking to people from
other parts after course covers were talking alive reason general selling
public libraries but this time are talking to our residents
during the week so we actually thought this was better for us
the city at the marketing staffer throughout the register forty-five
people
for the newsletters and 300 extra people for their social media sites and that's
the one day
I suppose maybe passively doing it on the website tragedy
well so I think it was a great event and I think it's replicable
its easy for anybody to do and it's really it's a starting point for public
participation I'm not saying this in dept and I think you need to go
when you are missing in ME meaning age min but it's a great way
starting point particularly got departments are hidden away in City Hall
but don't get out there yet it's a great way to get them started on the price
some sixteen years your city welcome home it was three hours on Saturday
October 19
and it took place at City Hall the Rec Center and the library
and there's a lil nap on the back just in case someone didn't know I where they
were
all library staff where green t-shirt and my pages
Asus well we give that new t-shirts dollars to
and they wear the t-shirt during the regular work with their lives were
changed any day the week so they're willing to wear them
kinda like them but on men's like this we we all wear t-shirts that were highly
visible
holding up and think that we had like three pages in the front of three
facilities that would walk people
to another place and impose card that they could be entered for Dropbox
anything went all 3 sites appear on the back
there is a place in with Stampin as well think good in the Dropbox
and they would win many iPad from the Future Shop
feature sample at Cypress we find because they sell technology
we teach people how to use it integrates for them so they
they actually give her first library all time they tell us now
because people intimidating you end up paying for service there
but what you come to life with no helping keep helping you
for free so they're great sponsor we haven't had time yet
I'm we advertise everywhere local newspaper
snap add land website landing page our internal televisions
but on publication but our biggest thing was our direct mail
we had about 2000 these printed
for direct mail delivery amplicor can oppose to meet them and they delivered
them
to our newest areas in Pickering so is brand new retirement place the Tappan
Heights which is
opera room it's a new housing development for us
and also San Francisco paint itself and pick me and about so we targeted
just new area specifically me also
winter community partners and I was the Welcome Center the term unemployed
Center
settlement workers in schools and the Welcome Wagon and they delivered
these cross-currents to their people their clients
for so that was great the goal is to move clients will be sent to the three
locations
arm it was pretty easy rawlins I am fortunate that day was
quite rainy so now I'll haven't escaped faxer
there was quite a few people who take participate
just to show you City Hall army and customer care
we had City Development home we had to
tourism to promote the city as well
arms fire department was there a little different showcase in this case they had
this huge building answer
cut in half because it they're talking about fire safety plans for the kids
that were there
we also had a high school student who is doing a call a place in the city
and he took over council chambers and talk to them to municipal government
for people who may not know use for them I'm one of the things that
to that few people told me that a yes really impressed
meet the mayor because when they came from you didn't talk to me
his wasn't the head of government was not accessible
it just wasn't done so here was the mayor and councillors were standing
there
in the lobby is moving through these venues and apparently that was extremely
popular
our community partners I put in City Hall than that as I said the Welcome
Center in the term unemployed help
settlement workers and Welcome Wagon and was really nice to miss
almost at promise that if there is a problem language barrier
they would try and help us with our at really appreciate it
of again the Mayor was there the counselors
the Recreation Complex was open and they were showcasing their services that day
and also may have new banquet hall facilities at opened wanted to show as
well
in the library I'm the most expensive thing I did was like a dirt sand
few because in western line Sharon I think it will stop people
they will stop anyone talked my board library board
and it worked at one point now the lobby was
absolutely packed with people you could not them for people talking
and unfortunately I can't get those kinda pics is good every photo I think I
have to have permission sir
every single person in those pictures it's hard for me to captions
pictures hoping the city will change their policy but that means right now
but it was better
party in the library have the circulation stop talking about her new
book club sets in our popular long short number
short term material sorry our programming staffer give me a canyon
talking about our on
new online registration system and I had so many tweets
from teens that day saying my labors awesome I'm standing here at the library
making
candy
but children staffer doing passerby can so that they could to have a chat with
parents about preschool storytimes and other programs that we run
the collection staff were talking in our computer lab in
you online product called life learn from life which is courses you can take
online and earn certificates for
as well as arming languages learn another language learning English
home library services getting up and talking about Tom visits to the outliers
think or the CNIB service and some may not realize
seen abuse works with my public libraries because
me are only mandated to deal with people visual impairments
I don't have that restriction I can do with anyone with the print disability
so someone who's dyslexic for instance they can come in my brain I can access
CNIB material for them
our local history librarian home depicting
trivia contests and history think has a loser
happy prize winners down ball nursey
no katherine is picking up so how effective business event
it's a mixed response I have to be honest I have about 1200 people come in
on typical Saturday MyLibrary
and that they had 1500 psi new and around 300
extra keep up as I said I was extremely busy a lot of people
sitting charming home by the board felt they talked a lot it
new people new residents as to the Pickering and new immigrants took
community home it was good PR value here lots of great feedback and received like
it feedback about
this is a great idea really liked it like learning about the migraine
openness to librarians but two hundred people that local history in fifty
people to take reasonable in price
the direct mail which I hoped but I'm prove targeting the audience version 1.3
loans back
and the 2009 Mehldau so how effective
it did they just show up in did not bring that was going back that's
possible
so it's hard to prove so that's where I'm sorta when do and I really
reach an audience has already was using my brain just educated
more about ordinarily return target audience so
next time we do it now I have to be honest and another way to see how
successful I am that way
I'm a community partners that there was some balls in City Hall I mean people
are not used to going to be home on a Saturday afternoon
I'm if I did it again I would move them back in the library cuz I think we have
more traffic there
but Sam I do think it's replicable
I don't think in this particular program ever year but
as we get Miller it doesn't feel that more
and two or three years and I probably want to do this again
as it is a great way to showcase services and as he said
community-development
this instantly thing is something anybody can do
on it is low level doesn't turn are huge commitment
and it's a starting point to communicate and I think we want to build on this but
it's a good starting point for us
thank you %ah