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Consider cross promotion to other social media sites. Now might be a time you want to consider
getting some of the fans from your Facebook page to also be following you on other social
media sites. Perhaps to follow you on Twitter, Google Plus, connect with you on LinkedIn.
It gives you an opportunity to spread your base across the social media sites so that
when changes are made you aren’t left feeling completely stuck. But also it gives you an
opportunity to reach that user base in different ways. It might be that you have a fan on Facebook
that for whatever reason doesn’t connect with you very often through your page or engage
with you but if they followed you on Twitter they may do more so. It may be that’s the
social media site they prefer even if they do use Facebook. But primarily my suggestion
for considering to cross promote is to get that base spread across the social media sites.
You could use Facebook posts and you may want to pay for the advertising for these, to encourage
your fan base to follow you on different social media sites.