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[October 2009 /Interview with MBLAQ] *Um-chin-ah is short Korean form of Mom's friend's son, and the term was started because parents usually compare you to her friend's son/daughter so if you are an "um-chin-ah" you show off a "perfectionist" image. It is new buzzword in Korea.
reporter : Um-Chin-Ah Image... *Um-Chin-Ah is new buzzword in Korea.
reporter : What do you think about your Um-Chin-Ah image? *Um-Chin-Ah is new buzzword in Korea.
Seungho : Uh....
Seungho : I don't understand well...
[explaining for Seungho, who doesn't know Um-Chin-Ah]
reporter : What do you think that you are called by Um-Chin-Ah?
Seungho : Um-Chin-Hwa? (wrong word)
reporter : Um-Chin-Ah
Mir : Hahaha...Umma-Chingu-Ahdeul (Mom's friend's son)
Seungho : Umma-Chingu-Ahdeul???
Chundung : That means a proud son. [Even Chundung from Philippines, knows it.]
[ 2nd explaination for Seungho, who doesn't know it yet]
Chundung : who has good abilities in studying, this and that...
Seungho : Is it Um-Chin-Ah? Why do I hear it for the first time?
[Seungho, You are real Um-Chin-Ah.]