Tip:
Highlight text to annotate it
X
For the last couple of years, the wallcovering market has been flat due to economic downturn.
Even though the custom wallcovering industry is economically competitive with painting
and coating manufacturers, the perception is that the price of such goods is much higher.
During this time however, a new submarket emerged: the residential remodeling niche.
With economic recovery on the horizon this niche will only increase in volume and will
become one of the driving forces in remodeling industry. SignGrafx has been producing wallcoverings
for residential and commercial applications for the past decade and is in an ideal position
to step in as a trusted vendor for these new remodeling ventures. The fact that our wallcoverings
are mold resistant, removable, and meet all fire codes allows us to become a clear leader
in the industry. Faux finishes on wallcoverings have suffered as a result of new advancements
in wallcover digital printing and that trend is expected to continue. Major designers are
beginning to use wallcoverings like the one SignGrafx offers as a way to more specifically
brand the areas that they are contracted to decorate. With the advent of digital printing
these designers are able to maintain more control of their product. And in this way,
the wallcovering industry can mimic the fashion industry, in that it becomes an industry that
can be led by the designers and not by the brand names behind the designers.One of the
exciting things about SignGrafx's involvement in the wallcovering industry is the fact that
we use American-made custom wallcovering for our products. The increased awareness in the
global economy illustrates the importance of knowing where your product was manufactured
so that you can make a smart buying decision. In fact, SignGrafx is in a position to export
our products to emerging markets such as India and Brazil which can only increase the American
economy as a whole.Even though the interior paint division still has a majority market
share in interior wall decoration applications, a custom wallcoverings like those offered
by sign graphics are taking an increasingly large chunk of this old standby. Changing
consumer preferences will continue this trend it for the foreseeable future and industries
that have been traditionally dominated by interior paints will begin to see the benefits
of using custom wallcovering instead.SignGrafx has been a leader in the wallcovering industry
for over 10 years and we are ready to help you with your next redecoration project. You're
going to be one person in a growing trend of custom wallcovering decor projects springing
up in the next couple of years and we are excited to help you with this. contact one
of our sales associates ( 1-800-392-9860), send us an e-mail, or fill out a custom wallcovering
contact form and one of our decor experts will get back to you in a very short timeframe.