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In it's way, pop music for young people is a pyrotechnic festival.
Korean pop music, also called Kpop is a main element of the korean wave (hallyu)
Video clips of korean stars invade Asia and flood the Internet.
10.000 kpop fans at Bercy, Music Bank in Paris was the biggest asian music event of early 2012 in Europe.
Paris is carried away again by the crazyness of K-Pop.
The korean wave (hallyu) continues to invade our continent and floods the french medias in 2012.
On february 8 th, 10.000 K-Pop addicts invaded Bercy, the most important stage in Paris,
to attend the K-Pop Festival MUSIC BANK.
"Candy" Music Video, "Plastic" singers, and surgical choregraphy.
Welcome to the K-Pop Universe!
Behind those groups, 3 machine-gun:
the production companies SM Entertainment, JYP & YG
It's them who select the new Pop-Stars for training .
Then they train them for 5 years before putting them on the market.
It's a new wave, something new.
It's different from the american music which.....
We can find all the styles, all the music genres.
For a marketing product, an artistic phenomenon
the korean fever can conquer France.