Tip:
Highlight text to annotate it
X
THE PROTECTION OF THE APPLICATION
-The lawyer should already be about to get here.
-Definitely punctuality is not her best quality.
-Hello. -Good afternoon.
-Please tell me you have good news for me.
-Yes, I do.
-Ok I tell you, I'm coming from the Spanish Patent and Trademark Office,
and the good news is that the menu application you made is already protected.
-Very good, very good, you've relieved me of a lot of pressure.
-But, can you explain me how does it work? In order to avoid any legal issue.
-Well first you thought about patented it,
-but I have to tell you that here in Spain it can't be registered like that.
-So how did you protected it?
-The way to protect an innovation like yours is called "Software Protection".
-Oh, I get it, the reason is because it's a computer program, right ?
-Exactly.
-Then what does a software protection really protects?
-I explain you. Any sequence of instructions and directions meant to be used, directly or indirectly,
- in a computer system in order to realize a function, a task or to get a precise result
-whatever it's appearance or securing is.
-I have to remind you that we protect the software, not the elements, ideas or functions.
-Also I want you to know, that all the viruses or any software
-which aim is to create harmful effects in a computer program are excluded.
-Yes, this makes sense. By the way, for how long does this protection last?
-The expectancy is indefinite.
-Ah ok, and did you registered "Reality App" as the creator of the application?
-No, no, you are considered as the authors, not your company,
-because the law says the author always has to be a physical person.
-Ok I understand.
-Furthermore, not only is protected the program also the preliminary documentation,
-the technique and the program use guide,
-like it is said in the Spanish law of Intellectual Property 1/1996.
-Oh this is really great, I'm very happy,
-And another question, were the formalities complicated ?
-No, actually, it's only to make the registration in the intellectual property register
-then the notarial deed, and after that a few more formalities.
-Well, at least now we are protected against anybody who would think about playing tricks
-Exactly, because you have no idea of how many cases there are where people fight
-because the innovations are not protected so we don't know who is the original inventor.
-Besides, with this protection you are giving to "Reality App" a positive image,
-And a strong position in the market and better output investments.
-Exactly, also it allows us to gain access to new markets.
-By the way, in a few days we are having a meeting with executives from the restaurant Vips
-And that is great news for us, we are very happy.
-Well guys I wish you luck, I'm sure you'll make it. Now I have to go to the attorney-at-law.
THE MEETING
-Hello. -Hi.
-Hello, welcome. -Good morning.
-Please, sit down.
-How is it going? Was it complicated to get here?
-No, no everything was fine. -I'm glad it was.
-We are interested in this application, because we can't imagine exactly how it is,
-we do have an idea of how it is, but we would need to see it,
-so that we can know with exactly how you manage to carry out this idea so innovative.
-Well then, we won't make you wait longer, let's begin to explain and show you how it works.
-Ok, perfect.
-Well the idea is very simple, this is an application that works with augmented reality,
-which is something very trendy nowadays,
-We want to create a special menu with augmented reality, so when you use the
-augmented reality will show you next to the food's name a mini video
-Of the plate the client is going to order.
-I can explain you better by showing you a prototype.
-Well, this will be the menu and with the application, that has to be use with a smartphone
-The application is free and is going to appear at the restaurant.
-So, our clients won't pay for it. -No, they won't.
-Ok, ok. -So it has to be downloaded at the smartphone,
-When you have the menu here you will see the augmented reality, which are the plate's videos.
-So for example we want the "Spring pentagram", a link to the video appears
-And in it you can see the exactly composition, size and ingredients of the plate.
-Wow. -Awesome.
-This is a huge step in technology, I couldn't even imagine those kind of inventions could be made.
-Well now you know, besides from our point of view this will be very helpful
-because the clients won't have to be asking to the waiters how the plate is.
-They will be able to see it and that will help them to simplify their choice.
-Also, they will see the plate's size and composition, as I told you before,
-And in another aspect this will give an honest and trustable image with your clients because
-when they see the plates in the menu they will know exactly what they are going to order,
-so when you prove them that, they will trust you.
-This way nobody has to take the plate out from the kitchen.
-Indeed, the augmented reality is a sort of virtual interaction,
-which will permit the restaurants to offer something different.
-Definitely, and this represents added values to you.
-Sure. -I'm impressed. Now I'm really convinced
-I've love this innovation. I don't care about the price, I definitely want this in our restaurant.
-They also convinced me, I totally agree, we would like the license agreement in order to fit
-every Vips restaurant of Madrid and if it works we can fit every Vips of Spain.
-Also it is worth mentioning that nowadays we are in a competitive world that is constantly
-evolving and changing, in which the innovation plays a fundamental role so
-through this application I think you can stand out from your competition because
-the small details are the ones that make a difference that is why
-through this the clients will keep your restaurant in mind and will want to visit it again.
-Sure. -That is right.
- Ok then whenever you want the paperwork, whenever you want.
-Which day is better for you? Monday at 8 am?
-Yes, it's find. -Yes Monday is perfect.
-Perfect, we'll see on Monday for sure. -Thank you, for everything.
-Good bye, thank you. -Good bye, have a nice day.