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\f0\fs24 \cf2 (Image Source: {\field{\*\fldinst{HYPERLINK "http://www.nytimes.com/2012/10/13/nyregion/soda-industry-sues-to-stop-bloombergs-sales-limits.html"}}{\fldrslt
\cf3 \ul \ulc3 New York Times}})\ \uc0\u8232
\b BY JOHN O\'92CONNOR \b0 \uc0\u8232 \u8232 New York City is facing
a lawsuit aimed at blocking Mayor Michael Bloomberg\'92s upcoming ban on super-sized
sugary drinks. {\field{\*\fldinst{HYPERLINK "http://www.ny1.com/"}}{\fldrslt \cf3 \ul
\ulc3 New York One reports}} the American Beverage Association has joined \'85\uc0\u8232
\u8232 \b \'93 \'85 the National Restaurant Association
and other business groups in filing suit yesterday. They want to block the measure that will prohibit
drinks larger than 16 ounces from being sold in restaurants, movie theaters, and concession
stands.\'94\'a0 \b0 \uc0\u8232 \u8232 {\field{\*\fldinst{HYPERLINK
"http://www.nytimes.com/2012/10/13/nyregion/soda-industry-sues-to-stop-bloombergs-sales-limits.html"}}{\fldrslt \cf3 \ul \ulc3 The New York Times reports}}
legal action was widely anticipated from the soft drink industry after the ban was passed
last month by the New York City Board of Health.\uc0\u8232 \u8232 The suit argues
\b \'93The \'85 rules represent \'91a dramatic departure\'92 from the traditional role of
the health department, and they are asking a judge to reject the size limits before they
are put into effect. \b0 \'94\'a0\uc0\u8232 \u8232 {\field{\*\fldinst{HYPERLINK
"http://online.wsj.com/article/SB10000872396390444799904578052943656540564.html"}}{\fldrslt \cf3 \ul \ulc3 But a spokesperson for Mayor
Bloomberg tells the Wall Street Journal}} that the group\'92s lawsuit is \'93baseless.\'94\uc0\u8232
\u8232 \b "The Board of Health absolutely has the
authority to regulate matters affecting health, and the obesity crisis killing nearly 6,000
New Yorkers a year \'85 [This] unquestionably falls under its purview \'85 "\'a0
\b0 \uc0\u8232 \u8232 {\field{\*\fldinst{HYPERLINK "http://www.ft.com/intl/cms/s/0/52886a5c-14b6-11e2-8cf2-00144feabdc0.html#axzz29BS7ViMu"}}{\fldrslt
\cf3 \ul \ulc3 The Financial Times reports}} opponents of the ban say it will seriously
hurt New York City\'92s small businesses and big name soda companies at the same time.\uc0\u8232
\u8232 \b \'93Opponents \'85 argue it will do harm
to small businesses by curbing sales. Companies such as Coca-Cola and PepsiCo fear the ban
harms the reputation of their products and that other cities will follow New York.\'94
\b0 \uc0\u8232 \u8232 The new drink regulations are slated to take effect March 12th.\
}