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\f0\fs30 \cf0 Hey there it\'92s Trent here with Niche Site Mastery and the Online Income
Lab with another video in my series on YouTube Traffic Tricks.
\f1\fs24 \ \
\f0\fs30 Just as a book grabs you or bores you with its title, your YouTube video titles
and descriptions are vital to whether you are getting clicks or getting bypassed.
\f1\fs24 \ \
\f0\fs30 It's also SUPER important to remember when you Edit Info for your videos, that you
aren't just trying to get your viewer's attention but Google and Youtube's attention as well.
\'a0 \f1\fs24 \
\f0\fs30 Both choosing a title and adding description to your videos can be done when
you are in your Video Manager for your Channel, and found under the Edit Info button for the
selected video. \f1\fs24 \
\f0\fs30 SEO should play a huge role in titling your YouTube videos, so keep this in mind
when you are creating your title name, or going back to edit/re-title past videos.
\f0\fs30 Better late than never if you are re-titling, but I encourage you to get that
killer title right off the bat so Google can begin indexing from the get-go.
\f1\fs24 \ \
\f0\fs30 Knowing your niche and what keywords or phrases they are searching is crucial.
Using Google Adwords, or the YouTube search box to see searches automatically show up
in the drop box are a good start, but I ultimately recommend using SECockpit
\f1\fs24 \ \
\f0\fs30 If you are using the YouTube search box you can type in a keyword you think targets
your niche's searches and then play with word combinations, or adding words to see what
phrase is optimal. \f1\fs24 \
\f0\fs30 What is true for real estate is also true for the online marketing world....location
is key! Where you stand regarding page rank is going to have a huge effect on how much
traffic you can and will generate. \f1\fs24 \
\f0\fs30 In order to maximize your video's ability to get you that prime first page location,
finding keywords and phrases for you title is key for SEO.
\f1\fs24 \ \
\f0\fs30 I find using SECockpit is ideal when finidng key phrases because I can see right
away how many searches that phrase or keyword is getting. I can also see other suggested
related keywords that may be searched more often. SeCockpit shows you the competition
as well and how easy/difficult it would be to compete for first page rankings.
\f1\fs24 \ \
\f0\fs30 Results with high competition are not ideal because it will be hard to compete,
therefore finding keyword results with high search results but low competition is where
you want to focus. \f1\fs24 \
\f0\fs30 If SECockpit isn't your gig and you want to use a free tool such as Google's keyword
suggestion, you can also go AdWords_ Keyword Tool"
\f1\fs24 \
\f0\fs30 The Google AdWords tool lets you search keywords or phrases then tells you
who and how many are searching for your keyword. \f1\fs24 \
\f0\fs30 You can also use YouTube to see what searches are trending and what popular topics
are within your niche. Use the Browse section of YouTube and search Categories to see the
Most Views, Popular for the day, etc. \f1\fs24 \
\
\f0\fs30 Many people neglect adding anything in the description box below their video when
editing info...big mistake. \f1\fs24 \
\f0\fs30 When uploading your video be sure to create a description as well as another
way to optimize your video. \'a0Just as with your title you want to do this sooner than
later because Google will start to index right away and you don't want to miss the opportunity
to be ranked. \f1\fs24 \
\
\f0\fs30 Just like the inside jacket to a novel, the video description gives your viewer
a little taste of what they can expect to see in your video and can either entice them
to stay and watch, or send them on to another. \f1\fs24 \
\f0\fs30 I have found it key to add a clickable link to your blog or site right at the start
of the description. Adding http:// prior to the URL makes it clickable, and people are
much more likely to click, driving traffic back to your site, which is key.
\f1\fs24 \ \
\f0\fs30 Treat the main part of your description like a mini blog post and just write naturally.
I don't suggest stuffing this area with keywords (there's a place for that later) but more
focusing on intriguing and informing your viewer.
\f1\fs24 \ \
\f0\fs30 More is not always better in this case, so keep it short and simple, but be
sure it's quality and not just a cut and pasted generic bit.
\f1\fs24 \ \
\f0\fs30 End the description with your clickable site URL again so those that read the description
can conveniently click your link there rather than scrolling to the top of the description
to click. \f1\fs24 \
\f0\fs30 Stay tuned for the many more tricks and key strategies by visiting my site at
www.OnlineIncomeLab.com and adding yourself to my mailing list below.
\f1\fs24 \ \
\f0\fs30 If you\'92d like to receive updates when I post new videos by clicking here and
subscribing to my Channel. \f1\fs24 \
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