Tip:
Highlight text to annotate it
X
I think I use Facebook like a lot of people whether or not you work for yourself, use
Facebook which is to stay in touch with people and to share interesting or funny things.
One of the things I really like to do a lot is just to make people laugh. And so I think
that that keeps me with a lot of attention on my page. But I do like to have fun with
it. That's kind of the primary goal. I think that if you don't deliver for lack of a better
word content that people are interested in reading, then you are not going to -- you
are on a fast track to getting hidden or God forbid defriended. So I really do try to keep
it a little bit less about the meat and potatoes of real estate and a little more ancillary
ideas of what may be coming to a neighborhood, whether it's a new restaurant, whether it's
an addition to an office building that could have some impact on the community. But things
that generally I think people are more interested in rather than not necessarily what directly
points them in my business because I think it's a little bit easy to be less interested
in that.