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“SM ART” is an IT exhibition of SM Entertainment’s premium contents combined with technology.
Moreover, this is an interactive exhibition, put together by this nation’s leading agency SM and industry-leading enterprise.
We believe this will be a fun experience and will deliver a new experience to everyone.
We will now invite Kim Young Min, the mastermind behind this project, to introduce the exhibition.
Hello, I am Kim Young Min, the Representative Director of SM Entertainment.
I’m sure some might think this exhibition is no different than others.
But, I was able to look at a lot of IT exhibitions and shows. The fact that the Korean contents are being exported to the international market is the key point here.
I think, this exhibition will be more meaningful if you put more weight on these facts.
we will now begin the fantasy tree lighting ceremony 5,4,3,2,1!
Hello, we are Girls Generation!
We would like to recommend SM Motion, which is a matrix-like camera. There is a scene from our “Tell Me Your Wish” video and the camera that was used for those specific effects is here.
Everyone can experience and feel like they are actually shooting the video.
Hello we are SHINee,
Hello we are SHINee, Although, we are not performing directly in front of our audience, with various, special effects, audiences can enjoy our performance as well as our songs.
Hello, we are F(x)
Our SM family members are unable to get together frequently due to our busy schedules,
but we were so happy that we were able to get together for the photo shoot.
Most of all, 66 artists and our President all participated. It would be fun to try to pick us out.
Hello, we are EXO
It is an AR video that makes viewers feel like they are dancing with us in the augmented reality.
We saw people really experiencing it! We hope people will come and experience it.