Tip:
Highlight text to annotate it
X
In 2004, 3 Richard Lander Students
would go on to make an advert for Dentist Success, a new magazine at the time
The advert itself would help make the magazine one of worldwide's best sellers
making it sell more than 6 million copies worldwide in its first week of launch
The advert itslef would also help make home dentistry a household name
as well as reducing the number of plaque and decay cases in the Britain and the USA
This documentary looks into how the advert was made
and how it affected those lives
of the people who made it and were in it