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>> From the Campus of California Status University, Sacramento.
This is Made at Sac State.
Welcome, welcome to Made at Sac State the Video Magazine.
I'm Gloria Moraga.
We are here to share the Sac State story
and to celebrate our students and the people
who are preparing them for the future.
>> It's truly my pleasure to welcome you
to the very best business and economic forecast in town.
>> For more than five decades the College
of Business Administration has cultivated excellence
in its graduates and developed business leaders.
CBA is a leader in business education in the state
of California and across the nation.
Thank you both very much for joining us.
We have Dean Sanjay Varshney, Dean of the College
of Business Administration and Jonathan Lederer
who is a coauthor of The Sacramento Business Review.
Before we get into our program, gentlemen, I'd like you both
to just give us a quick forecast, a long term forecast,
for the Sacramento region.
Dean Varshney, will you begin?
>> Dean Varshney: Sure.
We are very pleased to see the Sacramento economy improving
quite a bit from where we used to be a couple of years ago.
2013 is looking very promising.
You know 2012, you know we've told people
that recovery is going to be underway
and we are really pleased to see that all the signs that we see
so far are very optimistic, whether it's the housing sector,
whether it's the banking industry,
whether it's the small business economy, the labor market,
all in all Sacramento seems to be doing pretty well in terms
of the Economic Recovery Act.
>> Gloria Moraga: And Jonathan?
>> Jonathan Lederer: Yeah I'd agree with that.
One of the things we focus a lot
on in our report is what employment,
our outlook for that.
And we are modestly optimistic that we're going to see,
continue to see job growth here.
We have government, which is a big employer here,
for the past few years we've seen job cuts in that area
and now we think we think we're going to see some growth
because of tax revenues being higher
because the economy has been doing better
over the past few years.
Housing's also doing better, that's led to more confidence,
people are willing to borrow more money and so yeah,
we think that there's going
to be modest growth overall for the region.
>> Gloria Moraga: Dean Varshney,
let's talk about the Sacramento business review,
what can you tell us about this report
that you've been preparing?
>> Dean Varshney: You know we are very, very proud and pleased
to be celebrating the 5th anniversary of our effort
that started five years ago.
This is the most comprehensive economic commentary
and report you're going to find for the entire region.
We have a great team of analysts
that do this as a public service.
They do this two times a year.
And what you see in front
of you is a very comprehensive forecast allowing people
to get a sense as to what the region is going to bring
in terms of the economy here.
If you look at the Sacramento region, it's a large,
vibrant economic center with over 2.3 million people,
more than 1.2 million jobs and really it's a large,
you know we are larger than half the states in the United States.
And so we believe that our work, our research, our analysis,
is tremendously important for all the businesses as well
as the community in general.
>> Gloria Moraga: Jonathan, what can you say
about the reports you coauthored?
>> Jonathan Lederer: I agree with that and I think the timing
of when we launched it turned out to be pretty fortuitous
because of the fact that I mean it was 09.
I mean there was a lot of scared people.
We were at the depths of the great recession.
I think what our report kind of helped provide a beacon in terms
of you know people didn't really know what was happening.
I think the public service that we provided
by that was very helpful and I received
and I know our team has received a great deal
of positive feedback from readers of the report and people
that have come to our forecast event.
So I think it's been a very, it's gone way further
than I ever thought it would when we started five years ago.
>> Gloria Moraga: What can you say about your mission
and the work that you're doing and your staff is doing
in the College of Business?
>> Dean Varshney: So as a Dean of a very large business school
in California, you know we are very,
very proud of the work we do.
You know we meet the educational mission.
You know we have more than 5,000 students
in the business school that we serve.
But what is more critical is the impact we have on the economy
and on the region through the work we do.
So there are many other aspects
of the business school besides just what we do in terms
of teaching in the classroom, the students we serve
and of course the graduation you know of these folks.
And as they enter the workforce the employers needs
and everything else that goes on in the community here.
>> Gloria Moraga: Well you've already touched
on this a little bit but how close
to the community is your college,
your students and faculty, staff?
>> Dean Varshney: Extremely close.
So I'll give you some ideas
about our presence in the community.
We are celebrating our 50th anniversary
of our ACSV accreditation
which is the premier accrediting body for business schools.
It's the 5% elite club worldwide.
Over that period of time we have graduated more
than 45,000 students.
Eighty five percent
of our student body upon graduation stays back
in the region and fulfills the needs
of the different employers, whether it's accounting
or finance or marketing or human resource management,
and we see them on a daily basis.
The economic engine of Sacramento is being driven
by Sacramento State and the college of business.
>> Gloria Moraga: We thank you both so much for joining us.
We've just barely touched you know the surface of your college
and the wonderful work that you do so thank you for being here.
You've set the tone for the rest of the show and we're going
to have more of what you're doing
and the great work you're doing on our website.
So if you want a little more information on the show
and the college of business,
you can log onto our website csus.edu/made/tv.
And still to come, the power of an idea,
the Center for Entrepreneurship.
>> My name is Mitchell White.
[phonetic] I am a Business Administration Major
with an emphasis in Accounting and I am made at Sac State.
>> My name is Andrea Atone [phonetic]
and I'm a Marketing Major and I am made at Sac State.
>> Here we go.
It all comes down to this.
There's the handoff.
He's going for it.
He's got an opening.
What a move.
Look at him.
At the 20, the 15, he's going all the way.
Touchdown.
Wow, what a success story.
This kid has come out of nowhere and now look at him.
This is a real game changer.
The fans are going wild.
Talk about an exciting moment.
Only here, only at Sac State.
This is pandemonium.
[ Noise ]
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>> Gloria Moraga: Welcome back to Made
at Sac State, the Video Magazine.
I'm Gloria Moraga, We are now going
to spend some quality time talking to two
of our most outstanding students,
and all of our students are outstanding
so there's really no pressure here.
Thank you both for joining us.
We've got Kimberley Lim from the College
of Business Administration and John Hobbs.
Thank you both.
We're going to start with Kimberley.
Kimberley, tell us a little bit about the College
of Business Administration and the Honors Program,
which is kind of a special program.
>> Kimberley Lim: Alright the first honors program just
started last fall 2012.
We the first cohort group.
And what it is it's basically integrating all these different
aspects of business and combining them all
into the courses so it's giving us all a holistic view.
And what it is, it's preparing students
for managerial opportunities to be able
to successfully do resource planning
and better decision making in business.
>> Gloria Moraga: And John, you are very involved here on campus
and clubs but you're obviously a serious student
and a business major, tell us
about what you're doing here on campus.
>> John Hobbs: Alright well right away when I got
onto campus I made it a priority to get involved with clubs.
I think it's very important.
A lot of employers look for some experience with clubs
and extracurricular stuff so that was one
of my main priorities.
I'm currently involved in several clubs.
>> Gloria Moraga: Alright so tell us about ASI
and your involvement with that.
>> John Hobbs: Yeah, I'm actually the Director
of Business for ASI
so I represent the Business School on the ASI Board.
>> Gloria Moraga: Okay
and there's something called the student investment fund.
>> John Hobbs: Right.
>> Gloria Moraga: What do you do with that?
What is that?
>> John Hobbs: Well the student investment fund is a really
great program.
It provides experiential learning for finance students
who are looking to get into financial management.
So we have about $250,000 that was given to us from UEI
to basically manage for them.
So we put it into stocks in the New York Stock Exchange
and other stock exchanges.
>> Gloria Moraga: And are you making money for UEI?
>> John Hobbs: Yeah, we've done very well.
I think we have a 17% increase in appreciation.
>> Gloria Moraga: Very good.
So this is real world experience for you.
>> John Hobbs: Right.
>> Gloria Moraga: Okay Kimberley, tell us a little bit
about your Sac State experience and how is the honor's program,
the College of Business, preparing you for what you want
to do in the future for your job?
>> Kimberley Lim: My experience so far has been pretty amazing.
I've met some pretty amazing people.
My fellow cohort members,
we're all from a very diverse background.
But you know we all build off of each other's experiences
and I think that's going to be very relevant for the workplace
because you're going to be working with all different types
of people so to be exposed to that early on is pretty cool.
>> Gloria Moraga: What's your long term career goal?
>> Kimberley Lim: My concentration is in accounting.
I'm very interested in working in the public sector,
hopefully to get into auditing or senior accounting officer.
>> Gloria Moraga: And John, your long term career goals
and has Sac State prepared you?
>> John Hobbs: Oh yeah great.
So I'd love to become a junior analyst.
>> Gloria Moraga: It was great talking to you.
Thanks so much for being here.
And for more on this segment and the College
of Business Administration,
you can log onto our website csus.edu/made/tv.
>> Ted Hoffman, Business Administration, 1968,
and I am made at Sac State.
>> Hi, my name is Mark Tellelujah.
[phonetic] I'm majoring in Business
and my concentration is finance and I'm made at Sac State.
>> Mark Otero: Going to Sac State was really a rite
of passage for the beginning of the rest of my life.
I'm very happy that we brought one
of the world's largest video game companies here
to Sacramento.
>> Dale Carlsen: I started Sleep Train
after graduating Sac State in 1984.
It's really what built the foundation of who I am today.
>> Laura Gonzales: I think
that Sac State has made me into a leader.
Most importantly I think it's made me
into a confident individual.
I am open to any opportunities.
I'm Laura Gonzales.
>> I'm Dale Carlsen.
>> I'm Mark Otero and I was made at Sac State.
[ Noise ]
>> Gloria Moraga: Thank you very much for joining us.
Seung Back, you are the Interim Associate Dean
for Undergraduate Programs in the College of Business
and Payam Fardanesh you are a former student at Sac State.
You can tell me a little bit about what sophisticated
and refreshing and very organic,
tell me what it is, Silk Road Soda.
>> Payam Fardanesh: Thanks, Gloria.
Silk Road Soda is an artisan drink and its basis is
on the Silk Road and we find it in Greece and in Iran.
That's where I grew up as a kid.
So this is my grandmother's soda.
And we brought it to market
by meeting my business partner in the EMBA program.
>> Gloria Moraga: Oh and tell us a little bit
about the EMBA program, Associate Dean,
and how all of that relates to this.
So tell us about the Center for Entrepreneurship.
>> Seung Back: Sure.
As you just heard, you know, a lot of brilliant ideas
on the market like Payam had and the Center
for Entrepreneurship is just for that.
What can we do for those entrepreneurs
who have great ideas?
At the center we provide space.
Second, we provide mentoring service, including advising.
>> Gloria Moraga: Explain how the Center
and the college has helped you with this idea that you got
from your grandmother and that now has kind of,
well I don't know if you got the idea from your grandmother
but the mixture came from grandma.
Tell us how the Sacramento State College
of Business has helped you.
>> Payam Fardanesh: Really what the college has done is provided
a network, just a beautiful network of people and support
and help.in Sacramento in particular.
We're not a huge city but we're a wonderful village
and that village has really helped this idea spread.
I met my partner in the program.
And most of the contacts we've made
to make it progress have generated
out of this network of people.
It's been a wonderful business problem
and the community is very excited about it right now.
>> Gloria Moraga: Alright and what else can you say
about how you had this idea but it didn't really take off
until you did start working with the group?
>> Payam Fardanesh: Yeah, I had the idea six years ago
but it was not until being involved in the program
and finding a business partner and using the network
that it really started to explode.
And things are happening so fast right now.
Even in the hallway before this interview I was asking Dr. Back,
how can I maintain what's going on?
And he's giving me cues so that kind of resource is very helpful
to a startup, very helpful.
>> Gloria Moraga: Alright, we want to ask you
so many questions about where to get the soda and on and on
and on and what we're going to do is first thank you both
for being here and for joining us today.
>> Payam Fardanesh: Thank you very much.
>> Gloria Moraga: But then second say for more information
on this segment, the College of Business,
the Center for Entrepreneurship, you can log onto our website,
go to csus.edu/made/tv.
>> My name is Manaj Manaldron.
[phonetic] I'm studying Business at Sac State
and I'm made at Sac State.
>> Hi my name is Liz.
I'm a Business Major and I am made at Sac State.
[ Music ]
>> Welcome graduates, parents, family and friends.
This is an exciting day for all of you.
Graduates, your time
at Sacramento State is just about done.
After today you will leave here as alumni.
>> If you're the first in your family to earn a college degree
or if you're a veteran, will you please stand while we give you
all a big hand?
Please stand up.
[ Applause and cheering ]
The Board of Trustees of the California State University
and the California State University, Sacramento are proud
to confer on Dale Carlsen, the honorary degree
of Doctor of Humane Letters.
>> Dale Carlsen: It's a great joy and a great pleasure for me
to be here today to be amongst all of you and all
that you've accomplished and to sit and celebrate this day
of graduation here at Sleep Train Arena.
[ Cheering ]
[ Noise ]
>> Ted Hoffman: What makes the honors program really relevant
to a business is that it has an integrated curriculum.
It's in fact a curriculum
that helps a student understand how all the pieces impact the
others and they work together.
>> Gloria Moraga: Hi there.
I'm Gloria Moraga.
Welcome back to Made at Sac State, the Video Magazine.
And we are going to continue to spend some quality time
with some students from the College
of Business Administration.
Thank you both for joining us.
We've got Steve Huynh from the College
of Business and Elba Morales.
I want to start off, Elba, tell us a little bit about working,
studying in the College of Business and how it's kind
of preparing you for your long term career goals.
>> Elba Morales: Great, thanks for having me.
As you say, I'm a College of Business student.
I'm a concentration HR.
I'm actually a transfer student so I'm from the Monterey area.
It's about three hours away from here.
Just being with the College
of Business has been a great experience.
As I transferred I knew I wanted to be involved
in student organizations so that's exactly what I did.
My first semester I began getting involved with HRMA,
which is the Human Resource Management Association.
I was with them for two years
and then I became a President of the HR Club.
So it's been an amazing experience.
It's opened a lot of doors for me and just working
with students is great.
>> Gloria Moraga: Alright, hold that thought because I want
to talk a little bit about opening doors
but we're going to go to Steve Huynh.
Tell us a little bit about what you do.
You're involved in a fraternity so tell us about that
and why you recommend to students out there
that you should do this?
>> Steve Huynh: Alright definitely so I'm
in Delta Sigma Pi which is a Professional
Business Fraternity.
And basically our goal is to foster leadership
and professionalism and the reason I joined is
because my freshman year I was really not getting anywhere
in life.
I was just going to school, going home.
And basically my second year I came back and I wanted
to you know do something with my life.
And basically since joining my confidence has skyrocketed.
>> Gloria Moraga: What are your long term career goals?
>> Steve Huynh: Basically I'm an accounting major
and basically I was the VP of finance for Delta Sigma PI.
And basically I have firsthand experience
of budgeting, auditing.
>> Gloria Moraga: Elba Morales, I want to talk a little bit
about you and what you're doing after graduation.
I hear you've got some news for us.
This is something all parents want
to hear from their students.
>> Elba Morales: Yes,
definitely, it's really exciting.
So I mentioned before I was president
of the HR club here on campus.
That opened a lot of doors for me.
One of them was being able to participate
in an internship program through Target.
I started their internship program in the fall of 2012.
I did advance the following year to be an advanced intern
and I was actually job offered in August so I'll be starting
as an Executive Team Leader upon my graduation.
>> Gloria Moraga: And so this isn't just an entry level job.
You are getting a job, graduating from the College
of Business, as sort of an Executive
in training, or explain it to me.
>> Elba Morales: Yes definitely.
I do have to say that the classroom experience was great
and that's what prepared me
for the internship position with Target.
I'm really excited about it.
It's actually a management position
so I will be leading a team of about 50 employees
so that's what I'm going to be doing right
after I graduate in June, in May.
>> Gloria Moraga: Good times, huh?
[laughter] Alright so thank you both very much for joining us
and sharing kind of your Sac State experience
and what you're learning and how you're working
in the College of Business.
You both did great.
Thank you for being here.
>> Steve Huynh: Sure.
>> Gloria Moraga: I'm Gloria Moraga.
If you want more information on the College of Business,
this segment, you can log on to our website, csu.edu/made/tv.
>> This is Justin Hall.
I'm studying at Sac State and I'm minoring
in Business Administration and I'm made at Sac State.
>> Hi, my name is Patrick Jobe.
[phonetic] I'm studying Business with a concentration
in finance at Sac State.
And I am made at Sac State.
[music]
[ Noise ]
>> Gloria Moraga: Hi everybody and welcome back.
You are watching video from Sacramento States College
of Business film festival.
Yes, CBA actually has a film festival and we are here
to welcome Professor Hakan Ozcelik
and student Danae Michelle Hill.
Thank you both very much for joining us.
First of all, tell us about the film festival
and how it relates to what you teach.
>> Professor Ozcelik: Thank you.
This film festival has been a delightful experience
for all of us.
They've been doing that in the past two years.
I'm an Associate Professor in the College
of Business Administration at Sacramento State University
and I teach courses on business communications,
organizational behavior and leadership
and emotional intelligence.
This project is supported
by the [inaudible] enhancement award program of our university.
It's a fabulous program that supports new methodological ways
to teach our students better.
So in this program, in this project that we have done,
we focus on using a different method
to help our students learn about reading
with emotional intelligence.
And I was producing short comedy films instead
of writing a paper.
>> Gloria Moraga: Okay let me just interrupt, sorry,
and get right to Danae.
Tell us about your film.
You're an HR major?
>> Danae Michelle Hill: I am.
>> Gloria Moraga: So you're majoring in human resources
but tell us how this relates
and what the professor is teaching you about employees
and working in HR and how some employees are happy
and some are not.
So that's a big one so away you go.
>> Danae Michelle Hill: Yeah it was great.
It was fantastic.
It was a special topics class.
So we formed groups.
We ended up writing the entire script.
We found a location and just started filming everything.
It was great because it focused specifically on a theory
that we were, it was ingrained into us.
So it was really nice to see everybody's film
to really understand exactly what we were learning as opposed
to just writing a paper on it.
It's not the same.
Papers are more superficial and surface level other times.
>> Gloria Moraga: So Professor, let's just answer that question,
why is it that some employees are happy
and others are not, in their work?
>> Professor Ozcelik: That's a million dollar question.
That's the whole idea behind this projects that we are doing.
It's a complex question that has a lot of dimensions to it.
And actually at this festival we focus
on the leadership dimension and it has a lot to do
with how leaders manage employee's perceptions.
And perceptions are stronger type emotions.
And employees are emotional beings.
So how the leaders speak to the emotions
of their followers makes a huge difference
so that was the focus of the festival.
And that was the partial answer
that was provided to that question.
>> Gloria Moraga: And I guess one
of the catch phrases I've heard is how do you help,
as a manager help your employees whine or shine?
Who wants to talk about that?
Can you tell us a little bit about the film that you produced
or it was a comedy sketch or comedy film?
>> Danae Michelle Hill: Sure.
It was so much fun.
It really helped us bond with our classmates.
A lot of it was the group work and we just focused
on different leadership abilities
and how a manager can transform himself.
Ours is transformational leadership.
And we watched how a manager can transform angry employees
into joyful employees.
And just learning the different, the languages
that each employee has and how it's different per person.
>> Gloria Moraga: When you talk about million dollar questions,
there is so much we can talk about on this subject.
But if you had to kind of sum it all up and then so,
because we want people to come to your website
and to our websites, how would you sum up this research
and work you're doing?
>> Professor Ozcelik: I'm doing research on emotions
in organizations, mostly focusing
on some discreet emotions such as loneliness and anger
in the workplace and emotional intelligence of leaders.
And these are the topics that have a lot of subtleness in them
so teaching them makes them even more challenging.
And as Danae has mentioned, when you write a paper it tends
to get dry, you tend to miss the subtleties
and when you are writing a paper on an emotional theory,
that limitation becomes even more important
and that's why they do up this project
where students actually had to get into the heads
of the characters that they were depicting in their films
and understand the theory in real life,
like how it happens in real life.
The transformation, leadership theory takes effect in real life
and I speak to different types of emotions.
>> Gloria Moraga: This is so important because we all spend
so much time at work so this is just great information,
great research and what we're going to do is try to get
as much of this information online on our website
so that people can read even more
about the classes you're teaching
and the great work we're doing here
with our students at Sac State.
>> Professor Ozcelik: Our students are just great.
They're so creative.
And if they are guided
in the right direction they can do phenomenal stuff
and this project is one of a kind.
I think this is a very, very, rare project in the world
out there that uses film instead of paper to educate students.
>> Gloria Moraga: Thank you both for joining us.
Thank you so much.
For more on this story and to hear more about the films
and this department at Sac State,
you can log onto our website csus.edu/made/tv.
>> Hi. My name is Katie Graves.
I'm a Business Administration Major
with a concentration in Accounting.
>> Hi. My name is Sarah Eeksa [phonetic] and I'm majoring
in Business Administration and Marketing and Economics.
>> [unison] And we're made at Sac State.
[music]
>> I'm Alex Gonzales, President of the University
and we're proud of all of our students
who are made at Sac State.
>> Gloria Moraga: Next week on Made at Sac State,
the College of Education could be called the foundation
of the university.
The training of education professionals has been a part
of life on campus since its beginning in 1947.
COE educates teachers, school administrators,
school counselors and deaf studies professionals.
>> Rhonda Staley-Brooks: Class of 95 and what's so funny is
that I actually started at Big Brothers,
Big Sisters when I was a sophomore at Sac State
so I found this job on the job line at Sac State
so without Sac State I wouldn't be the CEO
of the organization today.
>> Gloria Moraga: Join us next Thursday when we learn more
about Sacramento State College of Education.
Thank you for spending some time with us and the College
of Business Administration.
We look forward to exploring more of our colleges
and sharing the Made at Sac State story.
And we leave you now with some film clips of the College
of Business Administrations student produced films.
[ Music ]
[ Noise ]