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IN DOWNTOWN MOBILE, BUT IT'S
ONLY
HERE THROUGH DECEMBER. IT'S A
TYPE OF POP-UP SHOP, SIMILAR
TO THE WAY MANY LOCAL STORES
COME AND GO NEAR HOLIDAYS.
FOX10 NEWS REPORTER JOE
SAL-VA-TORE SPOKE TO THE OWNERS
< REBA CUNNINGHAM AND JASON
MILLER CALL SOUTH ALABAMA HOME,
LIVING IN NEW YORK CITY FOR
AWHILE, BUT RETURNED TO THE AREA
ABOUT TWO
YEARS AGO. AT THAT TIME, THE
COUPLE CREATED AN
ONLINE CLOTHING SITE CALLING IT
I'm drawing inspiration from
family members that were sort of
the quintessential southern
represents me and my own history
of working in New York.
AND NOW THEY'RE GOING TO THE
PEOPLE WITH A LIMITED ENGAGEMENT
obviously gives us a chance as a
business to come in and test the
market, but it also provides
something for the community; it
fills a
vacant space downtown that would
IF YOU LOOK AROUND DOWNTOWN
MOBILE YOU WILL SEE EMPTY SPACES
ON SEVERAL
STREETS. SPACES THAT APPEAR TO
BE WAITING FOR A
POP-UP OF THEIR OWN. CUNNINGHAM
AND MILLER WORKED
HAND-IN HAND WITH THE DOWNTOWN
SPACE
knew the challenges of being
there's not a lot of people that
lot of people that work down
here.
I think it's important for
people to shop local because it
brings something to the
community. There's nothing
of your hometown, getting the
support of the folks that live
continue it on past the end of
the year. THE COUPLE SAYS ONE
GOAL FOR THEM IS TO BRING PEOPLE
DOWNTOWN. LYON-STATE SELLS
MEN'S WEAR, THAT
CUNNINGHAM DESCRIBES AS CLASSIC
the comfort zone for a lot of
things you could
wear in the field if you're
hunting or fishing. MILLER SAYS
THEY WOULD LOVE TO STAY
IN DOWNTOWN MOBILE, BUT THEY
NEED PEOPLE TO SUPPORT THEIR
BUSINESS. THEY'VE BUILT IT,
WILL YOU SHOP? IN DOWNTOWN
MOBILE, JOE SALVATORE, FOX TEN
NEWS.
THE STORE IS OPEN FROM 11 TO 6,