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Meet Mr Jones.
He's invited his girlfriend couple of weeks ago to a romantic italian dinner at his place.
it seems he's forgotten it
his mobile reminds him just now.
Therefore, his mobile suggests an italian grocery store he's just walking by.
Linking the entry in his calendar with the range of products in the shop with GPS tracking and advanced AI.
He has passed this shop several times before, without noticing it.
But the now activated presentation with charming sounds on his mobile is making him curious.
He selects the information and entertainment layers the store offers him.
And because he no longer needs the Shopmusic,
he switches it off.
Yup - that's a wide range of pasta!
What is their difference and what makes them unique?
What's the story behind them?
With the mobile as a small projector these sealed packages start to talk.
So choosing your pasta can be a sensual experience.
His mobile puts the pasta directly on the bill and starts to make vague suggestions
about the wine that goes along with it.
One of the wine consultants in the store suggests
several wines.
But which one should he now purchase?
Well let's ask:
face to face
Mr Jones is getting all the information,
funny sidenotes
and plenty of charming advice.
In the end he has an excellent bottle of wine for a decent price.
His girlfriend will sure be impressed.
Everything looks very nice.
But what exactly should he cook this evening?
The mobile puts together some recipes recommended by other customers
and the staff.
All recipes contain exactly the already bought items.
For the missing ingredients he gets a small shopping list.
Because he has already paid wirelessly,
there is still time for a little chat.
Then he's off.
Still some things are missing though.
His mobile can make several suggestions depending of the kind of evening.
How about some romantic decoration?
The small flower shop is nearby.
They will open up more,
excellent quality, great!
At home he tries out the recipe and gets creative by modifying it.
So all worked out great for Mr. Jones.
His Girlfriend was more than impressed.
He was also more than pleased, so, on the following day, he tells other customers about the shop
and his own creation.