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>> Most renaissance or baroque painters, mix their own paints, daily they had to grind
and mix in just the right amount of pigments like gold and ultramarine from lapiz lazuli
and red lac which came from India.
It made painting slow and painful and today artists use premade pigments
in tubes and pencils and markers.
Actually the artists today can be more creative and create more,
all because they don't have to start from scratch.
And now UK professionals are able to be more creative and create more because they can start
with UX options, they can work smarter.
Instead of inventing how to design screens, we start with standard screen types and patterns.
Instead of figuring out what to do for each new project we can use methods
and those have templates for all our questionnaires and forms and deliverables.
We can go even further, of course we can use software,
benefit from other practitioners research and take training courses but we can also build off
of other people's ecosystem research.
Of course, we have to do research ourselves, in our specific domains and interfaces
but we can start with the research done by others.
We can get the general model of a mobile phone user in China and then we can do the work
to fill in the details and color, focused on our organizations needs.
So we have reusable UK objects like user profiles and scenarios and environments
and artifacts and needs and methods and standards and templates and tools and training
and all those objects are actually linked together.
They're linked together because you might need to know all of the users and scenarios
and artifacts that you've studied and happen to show up in an x-ray room
because you're doing work in that area, or you might need to know what artifacts are used
by an anesthesiologist in a surgical theater.
We have to have access to that level of detail.
UX Marketplace provides a place where you can purchase UK objects
and they'll make your work more creative and faster
and UX object authors can offer their best work for you to build on.
We can work smarter because professionals never start from scratch but there is a dark problem
because you have to battle the specter of chaos, you might think that the pile
of unconnected UX objects floating around your hard drive or poured
into your document manager will be a big step forward, well maybe it is but in time,
the pile of objects grows to smother you and your team.
We get a mountain with terabytes of wonderful clog fragmented and inaccessible stuff.
It's like an artist who might end up with a bushel of half used tubes
of paint, or more than one bushel.
So UK marketplace links up with UX enterprise.
Imagine if the artist used a machine that kept all the tubes organized
with related colors all lit together, which kept track of the colors that you used
on any given painting so you could easily make a series of master works with a common theme
and then, get this, what if the machine let all of the other artists in your studio benefit
from your color selections and what if you could easily tell which tubes already been used
for other artists paintings, you could build on what worked for them.
UX enterprise is like that machine but with paint tubes that never run
out so you can become an object author, sharing your personal legacy of insights
with a potential for some nice recurring income forever.
You can also buy objects for your UX operation.
Not many objects are free but you get the idea.
Your whole team can work smarter because professionals don't start from scratch.
So you can manage all your objects in UX enterprise which is designed
to be the premier industrial strength work station for object oriented UX
and you can author objects in the UX enterprise platform ensuring consistency and the ability
of others to work effectively with those designers.
So join us at www.uxmarketplace.com and we'll see our whole industry move ahead
so that we can work smarter together.