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Beginners Guide to Webinars
module one
in module one we're gonna start with the basics
is eleven
webinars justin online seminar
or workshop misdelivery earlier
for eleven or there's a host
who organizes the event
and that host invites attendees
he can be anywhere from a handful of attendees two thousand sandy's attendees
can be located anywhere in the world
the hosts and emails typically to invite the attendees
the attendees click on the link in that email which takes into the women are
hosting provider
the most common when it is goto whether nor there others uh...
and i click on that we can register
you don't need to have an account
with go to eleven are or with the hosting provider
typically just filling your name and email address and your registered for
Beginners Guide to Webinars
animals and humans errors will work
so everyone gets registered
and and and when he and political time
at the schedule time
everyone logs in to the weather hosting provider
and participates in the weather
so what are the technical requirements for participating and women are
not a whole lot
so stuff that most people
a high-speed internet connection
and and
forgot eleven r
you need to have a computer that's running uh... uh...
version of windows from the past decade or so
anything from uh... windows xp are not
and you'll need a fairly modern browsers internet explorer seven
firefox three chrome partner
for max
uh... i was six
ten icing template by the defense stand for eleven
and i want to be browsers
you will need a java client
uh... that's for at least for go to whether or
but this is very easy when you go to the page to which has been in the weather
nar
he will ask you if you want to run
the java client and you can click it and say yes
and you're going through that
we will see uh... video this in the next segment
which use
what to expect at the women are so that will be module two
thanks for watching module one years guy to webinars
welcomed the module to beginner's guide to webinars
what to expect and weather
okay so
there are many different whether our hosting providers
and each one interface is a little bit different
so one son you might see a list of attendees while another might not show
that
most common platform is go to women are and will look at it go to eleven r
uh... screen capture it is in the next month or actually later in this month
unaware that are
you'll see the hose screening and that may include a powerpoint presentation
public like this one
it might include video which could be liable or recorded
and uh... you might also have a live where they were software demonstrations
typically the attendees microphones are muted
so people won't be able to here what you say
when we look at a lot of whether normalcy exactly what that looks like
in addition will see it chatbox in how the chatbox works
but in general you should know that you can input questions
and usually
only the hosts can see them
though the host may decide to share the question with the audience if they're
going to add answer the question
calicut eleven are you also have a raise hand button
and you can click this if you have a question and then the host many when you
your microphone
uh... so that all attendees can hear you and you'll be able to answer your
question
and sometimes you can call and by phone to hear audio for eleven r
although most people just use their computers audio system
uh... in addition to oppose
there are often there may be a co-hosts are maybe more than one host
or there may be a posed and one or more panelist
and these people may be in the same place
physically they might be in the same room or they might be in different parts
of the world
uh... typically
webinars are scheduled to last for an hour but certainly not rule but that
just seems to be the most common
and it just is comin is that they will ask for
know now that i've ever been in one that actually only lasted an hour
sometimes i wonder if there's contest
and i think this is a growing trend
it certainly adds to the interactivity is the web in our
uh... makes a more exciting i really like and i think it's a a good friend
i've got sick
uh... wanting to keep in mind is when you register for a webinar
you'll see that it will say it's at eight pm on wednesday
remember the times that you will tell you what times and that is foreign it
varies
but just remember to check and see what time it's going to be
in your times interviewed on message
okay so let's go ahead and take a look at a lot of work that out
of this sort of thing you would apply to actually go to in weather
um... this is aware that our tonight's received an invitation for
and so about an hour ago i received his thirty min and that is the women are
started about
thirty minutes ago but that's ok we can still drawing while it's improper s
so we will just click right there
and uh... the word
this one works this is monitoring on webinars what's
dot com
and in this case we will just go ahead and waitin
when a man
milligrams
okay and you can see here
that it says
the java plugin with block because it is out of date
so i think i could go ahead and update
job here
or i can just go ahead and run this time i'm gonna run this time
now it's asking me if i want to run this application
this whole thing here means it's a job application
and uh... i i'm going to say yes that's the problem
so download the small application
and now it's going to open it up
and
welcomes you can see that in are women's needy welcomed
you've mentioned then instantly and free
yet
and one st
decides that this is the weather secrecy
and so i just turned off the idea that the the
answers the insead is box here
i turned off the audio there i've put it to telephone and you can see by the way
that this is a
with the weather or with going on here
it's actually a weapon or about whether
so
benefiting
uh...
but what i really want to see here's this box
this is with dirty weapon r
but uh... you'll see similar things with other webinars
and here you can type in questions
you'll see uh...
the questions that the hose
is showing that the other people when you type it in here
you're not going
that all the other participants will not see it automatically
it will go to the host then the hosting display those questions and yet here she
cheeses
that's fine
okay and you can see here it will tell you who's talking this is a women are
with you brian roseanne brian zimmerman
and so we are now brian zimmerman stalking and it will go back and forth
and tell you exactly who's talking
uh...
you can actually
access to audio
for this it by dialing in on the telephone
or
you can see go here to mic and speakers
and
welcomes you can see where
weapons the welcome to the you've mentioned then instantly and export on
insists
lastest sir
okay so we can see there
that uh...
by doing the mic and speakers we get the audience
okay so you can type in questions here in those questions will go to the
hostess text
uh...
the shows me that i knew you didn't
by the organizer
uh... otherwise they will be hearing what i'm saying into the microphone
right now is first
but uh... we're recording that's
uh... so
unifi you can see this indication here some and you can raise your hand
click this button
and in the house can call on you to ask a question and when they do that
you'll see this light up
and that means that the people on the weather nor can actually hear what you
are saying
if the vast majority of the time this is going to be
in that
takes it to full screen that which you can see 'cause i don't have my full
screen
showing here but instead of being in this window
it puts eleven or full-screen mode
with this uh... control panel question panel
overlaid on top of it
okay so that's the basics of eleven armpits is what to expect when you're
there
that brings us to the end of month will too
next we have module three
what to expect
at a recorded weather
welcome the module three of the beginners guide to webinars
what to expect that a record of what
the first time that i attended a women are
it was something i was really excited i really wanted to see it
and so i've rearrange my schedule made special arrangements
soviet they will have time
went to the attended the wedding are
who is really good
but in the next morning i got an email
saying that a recording was available
well
you know it turns out i didn't have to rearrange my schedule i can see in the
later time
and so the next time
that there was eleven are that i mean i really wanted to see
and monterey arranging my schedule i thought well i'll just watch the
recording
well that time the recording was not made available
so it's important to understand that
webinars are not always recorded
and if they are recorded
been recording might not be made available to you
or you might have to pay access a recording of courting might become part
of the product
that uh... doctors going to sell
might not might not be make clear to u by the
recording is going to be
made available
because the host wants to maintain interest in the whether they want people
to be there live
and so that they say well you can just come to get the recording in anytime
impure people are gonna show up in the live event
so
recorded webinars look
different been live webinars
because there are
videos
energetically embedded in a web page
so there's a huge variety
in a lot
phelan functionality recorded webinars
so to show you what i mean let's go ahead and take a look at some examples
of recorded webinars
okay so this time out we're going to watch replace eleven r
and this happens to be the same eleven are that we watch a lot
i'm recording this uh... couple of days later and so i received after their
weapon or are received
uh... the female
as is required training session a simple matter quickly build your list and
pocket
uh... in any case is telling you there's a replay of the women are going global
and again if the weather from webinars swaps
and so is click on the link there
an area this is the
information about the webinar
and we scroll down here to the bottom
and we can see that this is actually
uh... the same level and we want
it looks
this is actually just a video
uh...
degree have embedded on the page so it works differently from the webinar
the biggest difference b
we don't have that box here where you can interact
all right so was look at this for about
again will just fast forward a little bit
it's the right there is a
and are citizens of recording
and they do have the controls on here
on as you can actually fast-forward
and you can see
i believe this is where we came in on the white women are worth at the side
here
talking about
went
Beginners Guide to Webinars
all right
uh... so you can see that it doesn't have a bundle of entertaining leverage
it's always nice
and you can also look out here in c
that this weapon are lasted one hour and forty five minutes
and as i said
typically their schedule warner our
and
almost always last longer
if it's a that women are perimeter selling something
they wrote typically be unwitting
now you're under the video
and where you can take advantage of the offer that's being present in the winter
sometimes with some
spirit sophisticated software
this link won't appear
until the end of the video
Webinars
sometimes these controls are removed
and so you can fast-forward remind you usually har
so we can see here that if we click on this point
it takes us to pay pal where we can paper the offer
and that's what you can expect more recorded one hour
and there were
wipro webinars screen here sometimes on recorded webinars
there will be
a place where you can input questions now obviously this is not a lot
so usually the way that works is that your questions are emailed
to the house
and then they will respond by him
but that's certainly you know i'm not the standard usually to replace i don't
have any
interactivity at all
and recorded webinar by the way is different from a
whatever caught they quit
uh... some people said it setup whether they are replaced
their recordings
but they set it up so that it
looks like it's live
mind have mixed feelings about that to say the least
but uh... in this case and usually what you'll see
is that it's just a recording and it's very clear that we're watching it to a
quarter
so that's what you can expect from a recorded webinar
let's look at a couple of other recorded webinars format
this is a very simple layout here they just have the
video here
and this is done through flash player so they also have a little we here
where you can install the rivalry flash into your browser kinnear
and um... you can see that the video just as a regular controls on it
now some social buttons but
there's only hear quick europe when the weather nars over
n c
when we've set we click on that week it takes this too
ivan
the called action here and where we can actually make the purchase
let's look at another example
this is another fairly simple example the big difference here is that there's
no leaned down here there's no by button
it's that button is timed antiwar your later on
after you watch the video i want you to now namely the biggest reason for that
is so that you can't check out the price
and decide that it's not for you based on the price without watching the
floridian
here's another example
in this women it's a very simple layout
but they have presented with a white box which is really nice
and in this case they also allow you to download the weapon r
missus uh... weapon are from jason bible and will not have stated excellent
outstanding webinars
and at the bottom when we're gonna look at is the very fancy
has a really nice layout here
and that they've done something different here
with they're working on recording
my parents are not here but weekends so we can watch the video
so you can see instead of
typically what you're going to see and whether a recording is just be a spark
your presentation
but they've recorded the whole women are interface and so you can see this is
uh... something that you'll see in women are sometimes this is a list of
attendees
and a flag representing what country are for a missus questions that people were
typing in
and for those who think they use the analog webinar
but in this case a per quarter those and made that part of the recording so
he gets into of more interactive feel
but the good nice way to do it in my opinion
and uh... i think this is very different
grown-up
fake women are where people are presenting a recording
uh...
ocampo list for that and now you can see that don't make has popped up here
and let's see what happens when we click on that
gonna take us to sales page
and at the prices
almost two thousand dollar nine hundred ninety seven dollars
so you can see why uh... they wouldn't want to see that that would uh... drive
up a lot of people
you did we might c it
in think women are
the of recording of eleven are as presented as if it were a lot
let me show you any
there are several software providers that provide solutions for this
this one's called webinars gotta go
analysts look at their video here
shanthi
bobby mcferrin music
shari what their system does here
all right we can see what is webinars yoga
is a unique system that allows you to play back an unlimited number of
recorded webinars as if they are alive
all completely automated
so do you use this in order to jet your visitors
too
attend what they believe is a white women are
but his actually a record
personally i would never do this
idea i just
don't aquarian secondly market
i can see why people would do it
and it's not been
really very popular and seen a lot of people to use
but it is out there
something you should be aware
all right that's the in of module re
next up we have module four
one of the types of webinars
carlotta to michael for beginner's guide to webinars
in which we're going to look at the different types of webinars
first scheduling
uh... some webinars are just one time events from within the pretty hard
on the other hand
their possible regularly-scheduled webinars
so much my some markers might have eleven are every week on a particular
night maybe tuesdays are working on that
another example would be
networks talk marketing now network
uh... in a way this is a sort of like i've never heard of
uh... reminds me a call in a radio shows
but they're really webinars
and uh... on the site they have up to
and webinars and a webinars bingo that
definitely worth checking out
with webinars their interactive webinars which of the most common and on
interactive webinars
an indirect that women are
the hostess presenting the information
they're not really interacting with the odds
interactive weather on the other hand
uh... they're going to encourage you to title questions into the talks
encourage you to type in feedback often don't
pose questions answered you agree with s
and you can type in your answer
and also as we talked about
upon occasion interactive webinar
the hosts can call on people and unused earmarked for fun
and you can actually speak and everybody in the weather will be able to hear it
one specific
subset of interactive webinars is
skewered are questions unanswered
these are often setup uh...
in relation to specific product
maybe uh... a week or two after the product launch
the author will hold you in a weapon are to addressing questions that people
might have
and tell you how life some features of the product
some webinars are content home
and if that's the case you will usually be made aware dispatch
uh... and in decides the webinars are not pitching in products
why do people do these well there's a variety of reasons
one is for creating a product
polio webinars great way to creative product
in a small amount of time because your dot
and your constrained to the time frame to the left side of the product gets
created
another reason that people have content on the web in our system
uses of bonus
providing the product
sometimes webinars are needed to speed magnets
brock
that everything that the marketers giving away
to entice you to opt-in
for the email
often webinars are part of a product or membership some membership sites have
um... regularly scheduled webinars
or they have one time webinars but they do the very frequently
sometimes markers might hold or purchase in weather
for brandon purposes
to make the main uh...
and finally can't forget
community building and
and again the telemarketing now network that we do not
discussed earlier isn't excellent example of this
a lot of people's social america
buildings beauty and having cut
and that certainly at least part of the reason that people are participating in
the works
and then that brings us to
picture webinars
these are webinars
that are
designed to sell a product
but don't let that scare you off
pitch webinars our utility
at least half to two-thirds content
so how does this work
often they'll show you the what and y
and then the product
we'll show you how so that's good information abt whether you buy the
product or not
sometimes
uh... there will show you what has to do things manually for example building
backlinks
uh... how to find good places to
uh... for example
on conference
and then the product of their selling might be an automated solution
uh... excellent i recently attended a weapon or a pic
rent cars and
the whether i was about creating traffic using images
buchanan
excellent explanation of how he uses flickr
to generate traffic for his website
showed his accounts show do generating nearly two billion hits
in the past and i believe year using flavor
ear
really gave instructions on exactly how accomplishes point
your expectations today
and in the product that he was selling
was rights too
thousands of photos
use polluted
dr happened
even if he didn't buy the product
the content of the weather was very very
and
people do this for a reason
because
if you are presenting
outstanding content for free
then people will assume that
the property personally christine really amazing
giving waist up this good for free
how good is the stuff your turkey or
and debt that's not always true has always been out but often it does
often and pitch webinars
there's a special offer
and that many times that offer will only be cured
during the work
and that sometimes that you might be told that it's only during the webinar
thank you
might be extended for a longer period of time
but i
usually would not count on
and that brings us to the intellectual four
next up module five what makes a good weather
welcome to module five other diverse kinds webinars and which we're gonna
take a look at what makes a good webinar
in my experience
the best webinars that i've been to have been interacted
hosts interacts with the audience
and uh... if there are some of the white house for post and help us then the air
action between them this it's interesting
and the iraqi be answering questions of the unexpected in chatbox
it might be eh...
actually
i'm meeting my exam calling on people allowing them to ask questions
what they have to keep in mind with lebanon is if you really have to
look past technical problems
if they happen
this technology really is
pushes the limits
of some of the internet connections that are available and so
common to have some
perot within cashman's
everybody's connection has to be working right port work perfectly
so
i really don't hold technical problems against us it happens
next i think that uh...
that weapon or provides valuable content as usual even if you don't buy the
product
in the last moduli talked about
uh... webinar with pride cause where he talked about
flickr marketing and uh... using images there to drive traffic to our website
that's perfect example of providing valuable content
regardless of whether or not
a good webinars should provide enough information for you to make
born position
along with that
at the information that's presented based on
tax not hide
there's always gonna be some markers afterall i've but
there should be
via fax
uh... in this presentation
has to be evidence that
the marker have chance to really explain and demonstrate
exactly what product
and finally
i'd like to see money back
even more independent with the normal product it might be behind principles
why is that the case
because people often by impulse webinars
and it authors offering money-back guarantee
it shows
yes competence this product is not just counting up pine
bliss iti on this
that make up the good weather
and this brings us to the end of the beginners guide to webinars
thanks for checking that out
Beginners Guide to Webinars