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you know in this economy you've got to be receptive to look at a different types of
business miles to to really be able to create your own economy
hai abhi cable rachael and i don't companies and network marketing business head right
now after sixteen years have totaled
one point five billion dollars in sales and the reason i tell you that is because it always
tends to surprise me though that when people need look at the am elaine industry is as
something that's not as
as that widely accepted as racial business and you know when people ask me about our
business model i was talents
amazon dot com meets
nutrition and in my uh... case
it's funny when people looking at your product in stores and and i always
you know salem hey do you see any amazon dot com stores popping up around yet amazon dot
compass twenty six billion dollars in business every year
and they sell stuff that you can bypass by where you can buy at barnes and noble and
and
how did it between six billion dollars is because
the home delivery message resonates with people people are busy nowadays
and for them to be able to go to a computer click click click
and be able to just forget about it appears on the door
uh... a couple days later
is is uh... is uh... i'm
business model it's not on trial and more tact
i was looking
this this year that was not counsel for eight hundred million dollars
shoes who buy shoes on the internet
deliberate your door
get a lot less last week diapers dot com five hundred and forty million dollars of just
sold
for half a billion dollars diapers
being delivered to your door
and so the whole business model is is
not on trial in when in fact i was
reading an article in time magazine just last weekend and this article really resonated
with me because it talked about blockbuster video and blockbuster video
i really think of it as a master brain because
when you think uh... home video entertainment
you typically thinking he had a blockbuster night
and
this company this article talks about
uh... company came in decided to sell the exact product
except their twist of the business model was they felt that people
would rather go to a computer
click click click
and have it appear in the mailbox home delivery
a few days later
and blockbuster video didn't pay any attention a netflix
in in uh... just a few years ago blockbuster video
what had a market cap of three billion dollars to twenty five thousand five hundred ploys
today they're bankrupt
today their stock just idealists that's six cents a share
and netflix stock at this
time of this article was a hundred and sixty five dollars and i think it's now two hundred
seventy two dollars
but the article sums it up this way
in two thousand two
blockbuster had eight thousand stores and a market value with three billion dollars
today
movie by mail netflix is worth nearly three times that much
and blockbuster is broke
i need you stopped thinking like a blockbuster and they just are thinking like a netflix
home delivery
business model
is is
is absolutely a phenomenon white
because people are busy they don't want to go out to stores when they don't have to
we take at ml m
a little bit different which we have a little bit of a twist to it where we take word-of-mouth
marketing that the number one most sought after form advertising
anti talk any business owner whether there have a nightclub a restaurant a movie whatever
they have whatever their businesses
they want people talking about the product the number one form advertising yet it's the
least compensated
you know effect the u_s_a_ today just had an article a about a month ago us at the top
three ways to reduce the prior to the public is number one a free sample number two a referral
by friend or relative y
because
the average person gets hit with three thousand different messages a day
how do you cut through that ad clutter
and have your message about your products hold
that's what we do atm in multi-level marketing we we reward people
that fall in love with these products and talked about the press
we take the entire
advertising marketing budget
and we devoted to these people
it's just a phenomenal way of business and
uh... in in today's economy like a startup you need to be receptive
at looking at new ways of doing business in an l_a_ m
is something that isn't it is a phenomenon
when you look at it you're gonna agree with me it is magnificent cell
if you encounter any body that's
thinking like a blockbuster video feed out of town to stop it and start thinking like
a netflix and i think what you're gonna find your gonna like
thanks for listening