Tip:
Highlight text to annotate it
X
We are here at IFA Berlin 2013
a great event so we have a fantastic venue here
with more than three thousand square meters we are displaying
more than
400 products
This has been a most exciting event of the year
I would say probably the most exciting event I have been a part of my
time at Harman
With 63 brand new products and all portable categories headphones and BDS &
and soundbars and multimedia products
and most importantly we have earned
39 global awards and I think that is what will excite
our consumers,our distributors, and our partners
JBL introduced a new line of headphones today
the Synchros line. This is the S 700 it has JBL professional audio sound and is
debuting our new
patent-pending live stage signal processing technology
the S 700 here is the flagship product in the line it
is unique in its design it has die-cast aluminum ear cuffs
has woven material accents and a steel headband and very soft leather cushions
We're really excited about the product because it is the first time are able to bring
true JBL professional audio sound to consumer headphones.
We've had great feedback from journalists and distributors. They put
the headphones on and they really enjoyed the balanced audio
they also love the fact that it's got deep bass
and very clear reproduction of the music.
We have here the Ferrari FF with our JBL Pro sound system
QuantumLogic amplifier you have 1,280 watts
this was the first serial with QuantumLogic
We have a very nice Grand Cherokee SRT
with the Harman Kardon sound system.
We have a nice Abarth
with also JBL sound system and we have our BMW
demo car with our QuantumLogic 3D
Design of our products is very, very important.
When I look a little bit into the past I think it was very clear that
Harman is delivering the best in class performance, the best in class
sound and audio technology
But what we are adding now
to that story is a fantastic design
that makes the difference for our products and just recently
we were able to win the EISA Award
for our fantastic Harman Kardon Onyx product
Turning pieces of equipment that aren't known for being beautiful looking objects,
the aesthetic appeal of these things
has been in question but not anymore. There are some sensational looking
pieces of design going on here. Design is the number one differentiator these days
So no one's going to get away with just creating boring looking beige boxes anymore
they've gotta look good, and this stuff does.
We have 2,500 guests here especially
our business partners, our distributors and I'm met
many, many of them and the overall feedback I got about
the venue, about the displays, about all products was fantastic.
The new design of the new Harman Kardon products and
JBL multimedia products is very beautiful
The Flip and Charge
is a very nice concept. I think Harman has made a revolution in terms of
portabililty and connectivity of these new products and
I think Harman will make these number one the
in terms of the competition for this product because this product is amazing
We chose to distribute Harman products
because
the quality of Harman is undisputed you know wherever you look
you find Harman whether it's in
top branded German mother vehicles, whether it's in sports stadiums, whether it's
in that
opera houses around the world that's where you'll find Harman sound
You cannot say you have seen nice things at IFA, 'til you come in the Harman booth.
It is the best experience you can do in the consumer electronics show.
We have great partners, we have great products, and a very strong
Lifestyle team looking forward for a great year
ahead of us the
At twelve o'clock we're launching the JBL Synchros to
to a 200 audience of bloggers, journalists. It's gonna be awesome.
We have Miri Ben-Ari performing. Catching up with a lot of our partners
So looking forward to it