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you don't need lots of expensive equipment or hard to find props to create beautiful
interesting and commercial images
you just need your pocket camera or phone camera and your imagination
for example these simple book related ideas can be shot around the home
with the help of a friend
and could be used by image buyers for all sorts of advertising, editorial
and publishing usage
reading is a clear simple way to illustrate lots of popular advertising
themes such as learning education relaxation and information
this shot illustrates how easy it is to show how technology has changed our
lives and how it is changing the future of education
not knowing what's on the page means this image can be used worldwide
in lots of different ways
leaving the pages blank means the advertiser can add their own message
an educational campaign would use this image to say that knowledge helps you to
reach higher goals
a technology company would use this as a more human way to connect with its
customers
here we have the information search engine
and here is the user friendly blog post
in the end our lives are digital or analogue
and often advertisers want us to choose one or the other
i think it's good to be a bit of both
always look for inspiration in your everyday life and in the things that
surround you
once you have found your starting point everything else will follow
but remember please try to avoid shooting specific brands in isolation
and don't show brand names or logos