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Tools, that a CEO might use, I don't want to think about that. Well actually, to be
a CEO, you have to be a master of quite a number of tools. We talked about communication,
we talked about ability to motivate, we talked about the ability to coach other people and
recognize their strengths and develop them. Probably the key thing for a CEO is that everything
matters. You've got to recognize that everything you do matters, how you dress, how you act,
how you talk, where you park your car. Where for an ordinary person you might be able to
park in a restricted space and have no one notice, but if you're the CEO everyone notices.
So its a major deal, you really have to hold yourself to a higher standard. And part of
that, everything is recognizing that in communication, body language is probably far more important
than actually what you have to say. And tone is also very important in that and for CEO's
to learn how to do that and use those tools is just exceptionally important. I've known
no CEO, I've known no software that teaches you how to be a CEO, to be effective. Actually
the best software for CEO's is other CEO's. You should read about them, you should become
a student of CEO's. Not so that you can copy them. You don't want to become a Jack Welch,
of GE. But you do want to understand what makes him or her effective and how to develop
in your own skin the capabilities and what it takes to be a CEO.