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Andy Jenkins
Irreverence Rebellion and Interweb Marketing
How to Use Social Media to Improve Your Online Reputation
Social media is increasingly becoming the go-to for brand awareness
It comes as no surprise that brands, big or small, are now using social media more vigorously
Social media has become an integral part in almost every company’s marketing campaign
Even search engines are now scouring social media sites to determine a brand’s score online
So how do you effectively use social media to improve your online reputation?
Get a good grip on your goals. Goals make your online campaigns more focused and sexy. So makes sure you know what you want to achieve
Listen. Feedback is important but what really counts is how you deal with those feedback and what you do about it
Be newsworthy. Always, always share interesting and newsworthy content because it’s what’s going to get reshared over and over again
Talk to people being talked about. Make friends with them because as soon as they find your interesting stuff
They’ll pass those along to their humongous followers numbering by the tens of thousands! That’s free PR for you
Monitor your progress. To make sure you’re in line with your goals, check your stats and the analytics and see what the numbers are telling you
Improve. Collect all the feedback, especially the negative ones and see what you can do about those
Use social media wisely. Use it to engage
And don’t worry too much about your brand. The important thing is to create a spotless reputation online
Andy Jenkins
Irreverence Rebellion and Interweb Marketing
Discover more Internet Marketing Secrets at www.Andyjenkins.com