Tip:
Highlight text to annotate it
X
A good fashion images is really
something that transcends beyond you know our day to day life to show something really
beautifull
and dark and
glamorous and dramatic.
Actually I didn't plan on being
a fashion photographer. I started out painting when I was younger.
Being at FIT kind of influenced me to try different things more like fine art
photography.
It kind of
spontaneously evolved into
me doing fashion.
I'm really excited to be working with A La Disposition on this project called
Powerhouse.
A La Disposition is a fashion house based in New York.
We view our clothes very much like fashion sculptures. Our collections often play
with proportion and manipulate the silhouette.
Powerhouse is something that
Ella and the stylist Katie and A La Disposition came up with together. We wanted the model
to really be a character
that's very robotic and mechanical. Like a Powerhouse
like somebody indestructible and is very strong and doesn't really care what anyone
thinks about her.
We were talking about incorporating a lot of elements
in order to create a total image
a lot of accessories, a lot of makeup, a lot of hair,
the set design all sort of working together in order to translate the concept.
The specific location gave us inspiration to do this very
post modern
ironic take on urban life. The set itself was very sort of industrial and
extreme and then we've combined it with this beautiful old-world
take on photography. Using that to soften the edges and really make it
much more intriguing.
When I made the switch to shooting mostly digital photography a few years ago
I was always looking for ways to make my photography look more like film
and more organic, more like grain
which is what I really love
and I found a lot of ways of doing it in post
but using Lensbabies is really the first time I was able to get exactly
what I wanted in-camera.
Using the Soft Focus Optic makes my images look a lot like
images I used to shoot with
toy cameras like the Holga for example. So it's like these really abstract
subdued tones of color
effects which I really love.
Powerhouse since I knew I was going to use the Soft Focus Optic I asked Katie
the stylist to get a lot of very sparkly heavyset
jewelry and accessories that we can
put on the model
put her in the sunlight and then I asked the model on set to move
very slowly
with her hands that have all the rings and
bracelets on them
which created all this really amazing effects with all the different aperture disks
that are cut in different shapes
that I had. So I had a swirl,
I had a star,
I had stripes.
If you use very sparkly things it creates that shape
when you focus in and out.
Recently I've been using the Composer a lot it's very intuitive I can
change it the sweet spot very quickly. I also like working with the Control
Freak 'cause it's easier to get it exactly where you want it to be and stay
there.
Sometimes I change the optics a lot when I want to
use different effects and then see what works best
but sometimes I just see that something is perfect and then I just stick with it.
Different optics give me different effects.
The Soft Focus made it much more romantic
and the Fisheye made it like colder and quirkier.
The extra wide angle just made it really
kind of like perfect because you can see the whole scene like you know it
also warps the characters. I think what created a really great balance for
the images was this
very
organic
and beautiful vision of photography that Ella has. We make very edgy clothes
and Ella's other worldly photography
really lent itself to showing
off the collection in a really cool new way.
I really love
the idea of
mixing medias or making one media look like another.
Using photography in a way that
it feels like painting or it looks like painting
is really interesting
and fun.