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Erik: How did working at GE prepare you to take an idea to action in business?
Maurizio: Well GE is very good at execution. They are a -- I'm almost tempted to say we
are because somehow I do feel the DNA is still in me. People who would just you know, who
are practical. For me it was a good lesson because I was coming from consulting which
was everything but practical. And I think by nature I am more of an analytical person
so the type of person that would step back take into account all the options and all
the permutations and eventually you know impart advice rather than step in, forget about the
options of permutation, just have a quick look. And then choose one and go and take
action on it. So I had to shift my mentality there and that was interesting. And then it
was the first part of that shift. The second part obviously was leaving GE and trying to
build something on my own.