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tiring work by four years ago from the main reason was all i didn't
a sense that i was in control of my productivity
going up which basically how did not feeling that i was doing that
work and giacomo
like application she right it will be using the email to settle trade no go
ahead and
to disperse incision from you what the disposition
so that the other day you know my boss would say that this could lead to all of
his walk but was more important
so dat it was basically to go on
shallow people
i needed to have a better way of cooperating
jan dot that's a little operation was
smart enough
ng anti-white through interactions with people
so i went from
uh... semi private
close to bond
but you know that
uh... to a more fun open
collaborative environment where everyone can see
it's automatically lessons that has happened is that
all of those interactions are used to pound
in the past record relatively simple clarence like you had to have this
position can you help me with this
a reduced substantially because people know
relying more on the work with the networks uh...
asking one of two individuals to do it
right and obviously that have recused as well the amount of noise of the
criticism
so people who were
i'm no longer makes
like a space
everyone else can see those interactions i say someone asks you
item you've been a relatively simple questions but they know that they can
have a consequence ellsworth jokes like a little bit of a routes
now they feel a bit more
reluctance or chicken
party so that has allowed me to bring invest my time
to work mon dot open commons rack of helpful to people who have would
certainly needs of the same time dot
everyone else benefits from the whole picture
because at the time it was happening writing books
money was only me 'cause park system
so that was one of the reasons that the reason as well will spend a marvelous
assertion for killing a bunch of its come
are unique
to prove
but you can't use social so fertile
as effective cooperation to
because time and time again
talking to her local colleagues number one
back on track with them
well so that was saying that they didn't have time
here the wind customink jeans or troubling it would to any man by this
spring to three hours of return to me
went to the six meeting on top of what might work out
you tell me that i need to do
social software
so i did it was on the but i'll tell you that you need to be social software days
i'm gonna tell you how you can proof that we cooperate but eighteen eighteen
what is not cooperation
and instead
use social change the popular
and still keep the job
because you know i work on email given company
and yet i've been doing this for four years
and a half court situations now where overseas no longer be the one
community's or the teens and taught grateful because i'm currently all the
networks into my brick
and they're all net
so if you want for one individual several thousand people
reducing drastically that dependency
or tries to portray decent philosophy
uh... anew mentality mindset
because most of the times you know when you talk about social business which
require a pentecostal dinner at the press and i think about the stupid
right and you sort of tools and you set up
ways of doing things and everything
everything
seems to revolve around having to go
uh... the whole thing behind social person someone up
together charges to be execution of how it is more fun transformation
africa's is how we actually too
at the finding out this is not something
coming if we look
poor and lasts a forty fifty three years
when everyone was caller paid in the world working together the same building
dot distance was very social
why new people coming out for a fanatical corner
critical in the morning calling for lunch together and everything else but
any became to be destroyed
so we present
too much of our under robert
optima portables
we mean without social business it's it's basically a change of mentality
how we need to transform
away which business how we need to
from treating people light
roberts accounting
to treat them like people because they are people
their professional
people in high fashion
so that the whole transformation between
you're moving into the social distance with a lot to do all
helping people understand
companies need to stop trusting impermissible
more the latter half term
in please need to stopped thinking but i think have flown responsibility with the
company to the importance of
and by the same time they need to also understand
appeal to men talking about a walk much less is
generating more precise right
and generating more business review now a days implies a different way of
contracting with custom
that was consistent user
maybe because ten years ago
always talked of a new factor
so they knew better but customers of south what we want
dot how strange comp
because he's no longer that
kind of snow while customers know best
is actually customers know
on the benefits of a film products
for several reasons
specialist are used in themselves
much more expensive become tend to split
secondly
it talking amongst themselves something that wasn't happening before chasing
cars
customers are sharing experiences about though there brent just products
anther
the competitors out also talking
to those customers
so it's an entire persistent of reliance on coming to us from the sanctions and
one of the things that we can telling people about the social person sees that
is a much more choice whether you want to be embattled dissension
or not being
box the conversation steel plates
about a week to open the file
people about that that may not be responsible
from the perspective of senator
we've seen conversations where your question
his talking to your competitors
those companies need to be able to react and say you know
i can't let that happen
uh... fund dot
but i did as well
because if they are providing collect information whatever
stepping and say you know that's not true so i can pick and some of my pull
back from the six myself
and help people understand how
we have changed the game as pesticides
telling union unita by this because we feel inspector
to you know what is it that you need
as a customer
how can we help you
under support transformation of the kind of social process has more
is way beyond technology is way beyond purchases is more philosophical movement
of
how do we want to provide a sustainable distance
because what happens is that there's social transformation of
becomes no longer looking an immediate xo magical
principally from working in a medium won't turn
that's when what that's what i mention that word of
sustainability
windup of being able to create a sustainable business something if you
look for instance into the
the fortune five hundred if indeed
less than fifteen percent of his company
specificities
the walrus mated to say that some of the creatures company
the world but don't count for long tradition history of revolution
innovation
you know rethinking the way
welcome to the you know some they keep disappearing line because there's no
doubt long-term in thailand
creating a system of justice
and this is basically what social business from
pie because it will help people
feel more connected to the press
fear more connected to the customers
more involved
more committed
and therefore
with a strong sense participation
an engagement of whatever was happening
lots of princess in in the sense of top management
nowadays it's very difficult to follow
working for companies who could not use
social too
as a person that ask about unit commanders my social tool
because they know you constant democratized
white because find one good morning
so when the big money people who want to bring that way of life and when i think
that way i can actually
sudan so its annual support for international issue of the world
and and
you guys do you need to go into treatment places
much sooner that we are going to have fun unfolded aging population
so very soon
mobility
funding ourselves dot
depaz majority of the active population and stopped the car
do you know my generation's been a strong walking
india turns
and give way they want
so companies not another night and have the choice to say you never know what to
do it with the governors is just you know if you want your opponent
you need to use
and assuming you start using them
your senior producers
but that is because they give people an opportunity to meet some of them much
behind as well
so you prepare the way as well from what you want to come
you couple knowledge they've become by just a couple of political operative
live
and right now if you don't go away
expedition michael
hole
of knowledge of a little bit of additional
so you need to
purposes as a social decision to empower the situation
they need to understand how
you know to retain the youngest people
demagogued but will be doing at work when the state forty years
you need to this incident
because unit from afar philosophical point of view as well
document innovation has no longer that expectation of a lifetime job
mind-numbing all fathers with politics and it will be in potential for twenty
thirty forty years
if you go now to a twenty something year old
so you know can you see yourself looking for this company prefer to use that to
you crazy
away i'm gonna stay here perhaps one two three five years of homicide
i'm happy with what i'm doing on an ongoing
does that work is a privilege to have something in the company would have
nearly four hundred thousand people live on
fifty percent of values
they should be in the company puma
and took over the next week is going to be free
fifty percent of occupation has impeded
and i've been there for fourteen years of its own family
mocking them three times more
gone most of the above fifty percent
one because these people are cheap to end up
enjoyed picture of the traditional loved ones
so being able to catch up some of our knowledge before the transcript
because it was going on the web
defeat their knowledge of poems called once they're gone they're broke
seemed to be able to retain some of it
went to pass a bill that doesn't mean your schedule
you know time management attrition rates
capturing on it
cooperating dot city hall people understand specially businessman stubhub
indeed