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Hi Iím Chris Hurn the CEO and Cofounder of Mercantile Capital Corporation.
Today I want to talk about, what Iíve been talking about for a while, which is my new
book. We actually have three (3) things I want to talk to you about briefly today and
some of this weíve actually had out there for about a week, but the book is officially
released on October 1st. Thereís going to be some e-reader versions I think a few days
before that, but Iím hoping that you will support my efforts to get this important information
out there to Americaís small business owners and their advisors by doing one (1) of three
(3) things or maybe all of these three (3) things.
The first thing I want to talk to you about is a special promotion that we have that we
kind of call our ìretailî offer which is: if you buy two (2) or more copies of this
book on Amazon Iím actually going to take all the net proceeds and donate it to the
Young Entrepreneurís Foundation which is a group that basically teaches todayís high
school students how to be tomorrowís entrepreneurís, the job creators of tomorrow. Hopefully thatís
something you can get behind. Amazon for whatever reason has cut the price dramatically already,
so you can get it for pretty inexpensively, but Iíd love for you to help us out with
this retail promotion that we have. The second thing and a good friend of mine
Josh up in the D.C. area suggested that I announce this to everybody and I wasnít going
to but maybe youíll be of interest to this, which is what we call our ìwholesaleî promotion.
This book, thereís 30 of them that come in a case, the retail price is $19.95 and if
youíre interested in buying a case of books, you have to contact us by the way. Donít
do it online through Amazon, Books-A-Million, Barnes & Noble, or anything like that, contact
us and weíll actually give you a case. Itís the, what do they call those BOGOís? Itís
basically Buy One Get One is what it is. So thatís the wholesale offer, so if youíre
interested please let me know. Youíd be spending about $600 for about 60 books. Itís roughly
$10 a copy which is about our all-in cost as well, so thatís the wholesale offer. Do
me a favor by the way, if youíre interested in the wholesale offer, buy a retail copy
of the book as well online. That helps us to try and get on the radar screens of book
purchasers all around the country for the retail stores and things like that and we
can get this book exposed to more people this way. There is some pretty powerful ideas,
some pretty great strategies in here that Iíve simplified for the layperson that I
want to try and get as many of Americaís small business owners to understand as possible
so the best way you can do that is you help me out on the retail promotion. Also if youíre
interested in the wholesale promotion and last but not least, the third thing I want
to talk to you about is that weíre going to have a book launch party.
Now unfortunately the book is going to be released on October 1st and because of my
crazy travel schedule, we canít do it on October 1st. Weíre actually going to do it
on October 9th, Tuesday October 9th 6:00pm-8:00pm. Itís a restaurant/bar/club thatís about
two (2) blocks away from our headquarters here downtown Orlando, itís called Ember,
E-m-b-e-r, if youíre interested. Weíve rented out the Top Terrace. Weíre going to have
adult beverages, maybe non-adult beverages, not that anyone cares about non-adult beverages
perhaps at 6ío clock at night, some hors díoeuvres and what not and itís all for
free. Thereís one little catch again. Iím trying to get the ideas in the book exposed
to as many people as possible. You have to have bought the book, so bring your copy with
you on October 9th, surely it will have already arrived by then or you will have gotten it
at a book store. Bring a copy of your receipt or if you didnít do either because youíre
so busy, weíll actually give you the opportunity to buy the book on premise that night. Iíll
be signing books as well, Iíve already had a lot of people ask me for a signed copy of
the book, Iíll be happy to do that for you, address it to whoever you want, your Aunt
Bertha in Bithlo or whatever the case is. Iíd love for you, if youíre in the Orlando
area on Tuesday October 9th for you to join us at the book launch party. The admission
is: a receipt or copy of the book or show up and understand that before you can come
in and drink all of our beverages and eat all of our food, I want to make sure that
you buy a copy of the book. Iíd love for you to buy a couple copies, one for yourself
and one to give away to someone else, which is what our retail offer is.
Thatís it; I just wanted to share it with you. I appreciate the response so far, itís
been pretty dramatic. Iíve heard from literally hundreds of people who have purchased the
book already on the pre order which is terrific. I just wanted to continue that and try to
get these important ideas about wealth creation out to as many of Americaís small business
owners and their advisors as possible. Thanks again for watching and hopefully Iíll see
you all on October 9th in Orlando and if not hopefully weíll hear about your wholesale
offer or youíll drop me a quick note and tell me that you ordered a few copies of the
book to try and help out tomorrowís entrepreneurs. Thanks again, take care.
So are you going to get the book? No? You donít have a PayPal account so you canít
get the book? Well Iím sorry you should get the book for someoneÖI canít, I canít do
that. Only the Cirque Du Solei performers can do that to themselves. Iíll tell you
what; if you stop insulting me Iíll give you a copy of the book. There you go, you
can have the book. Make sure you can read it with those hands, arms, whatever.