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If you are in the office, you are probably not selling. So mobile technology is one of
the most important things; I absolutely still think a blackberry is a vital tool for my
business. I write probably 250 emails a day. I probably receive double that number. And
as a productivity tool, it really can't be overstated. I use Instagram a whole lot. One
of my favorite stories is having sent a friend who has probably 10,000 followers a welcome
to your new office to them then they Instagrammed it and tagged me and I probably had 30 different
people say oh, are you so and so's real estate broker? And I wasn't even. But that's the
power of social media; it has a wonderful way of getting your name out there and really
making it a bit more personal than sort of traditional advertising channels.