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In 2013, 90% of the apps
that were downloaded
were free.
And in fact, what you can tell is
that the prices
of the apps
actually went down.
So, nowadays
most of the apps
are lowering their prices.
In many cases, as Jime was saying
apps are free and
the way to get a profit
is by using publicity. So, what we want for
publicity is not to be negative
on the contrary, we want publicity to bring value to the users.
Focus on making an excellent user experience,
is what we're really looking for.
What we wanted to do today
was to have the chance to talk about this tool.
To be able to spread the word
so you can know it's there.
That you may think about it when you start to monetize your app.
Or better yet, when you start to create your app
you may already have it in mind
when you're developing your business plan.
Thank you very, very much.