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In this video: 00:47 One Of The Perks Of Being A Copywriter
01:25 How To Get Copywriting Experience, The Most Effective Way
Am I recording? Yey!
Hey, this is Jesse from StartCopywriting.com and in this video I'm going to be answering
the common question "How do I get copywriting experience?"
So today I'm coming to you live from Venice Beach, California and the reason I'm wearing
these sunglasses is because if I don't, my face is going to look like this because it
is so bright, it is so hot and sunny out here in Venice today that thereís not much I could
do about it.
The Freedom Of Being A Copywriter Before I begin, I want to explain something,
a lot of people here are obviously not American or Australian, a lot of people are asking
me ìOh, you on holidays or are you working here?î And my answer to that is well, both
because a s a copywriter, you have that freedom to work overseas, you have the freedom to
make money really from anywhere, from your laptop as long as you have that, well then
you can be in business, and thatís what Iím doing!
So, thatís just another great reason to start your copywriting business and if you havenít
checked it out already, definitely go over to my website StartCopywriting.com, there
are lots of free training videos like this one.
How To Get Copywriting Experience, The Most Effective Way
Alright, so how do you get experience as a copywriter? It really is a catch-22 because
companies wonít hire you unless you have experience but if you donít have that experience
already then how do you get hired? So, the simple answer is the way you get experience
is to work for free. And I recommend to work for friends who have businesses or who are
entrepreneurs or start ups, work for them for free, write for free in exchange for a
testimonial and in exchange to use the work that you produced in your own portfolio.
So youíre getting two things out of that, youíre not getting paid, youíre not earning
money but because you are a beginner, thatís okay cause what you really need at the beginning
stage is you need testimonial to show that youíve done this before and that other people
like your work and you also need samples that you can show potential clients in the future.
Youíd be very surprised at how many people either want copywriting done for them or that
they know someone who is looking for a copywriter and you never know.
When I first started this, when I actually wanted to get feedback and I wanted to get
some samples, I wrote for free by simply posting an ad on a online discussion forum so itís
another thing you can do, you can find internet marketing discussion forums that are on the
internet or you can find business or entrepreneur or even start up discussion forums and you
post that request on them and then people will contact you, theyíll send you private
messages and then you can do that exchange of writing for free in exchange for a sample
and for a testimonial.
Thatís what I did and I wrote a sales letter and that sales letter did very well, I was
lucky on my first attempt to just get it all right and the great side benefit that happened,
this was unexpected was later down the line, about 6 months to a year later, that client
who I write for free then actually hired me to update and rewrite that same copy a year
later and I charged him for that and earned a decent income.
So, thatís what I recommend you do, you got to get yourself out there if you want experience,
you have to offer to work for free and maybe do some smaller jobs as opposed to some long
job thatís going to take you several months to write, you might want to write something
smaller to begin with just to get started and to quickly build your portfolio.
This is Jesse coming to you live from Venice Beach, California, if you want to watch more
videos like this, check out my website StartCopywriting.com and Iíll see you in the next video.