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The consumerization of IT will be the single most influential technology trend of this
decade, says Gartner. And companies are already well aware of it, as they wrestle with the
growing influence of smart phones, Facebook, Twitter and on and on.
And while this growth does bring risks, too many companies make the mistake of trying
to stop the influx of consumer IT.
What potential benefits can the consumerization of IT yield for your organization? Why is
a strategic approach an imperative for attaining those benefits? And what risks will you have
to contend with?
In this program, leading experts from Gartner and Trend Micro answer these questions and,
more importantly, reveal the solutions and best practices for your company to turn consumerization
into a competitive advantage.