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What started as a small family-run shop almost 140 years ago has turned into one of the premiere
ammunition brands the world over…and in 2013 Fiocchi just keeps getting better!
“Fiocchi is a company that was established in Lecco, Italy in 1876 by my great-grandfather
so I am the 4th generation of the family...(dissolve through)...and this year in particular we
are celebrating our 30th anniversary as a manufacturer in the USA.”
Fiocchi is the first ammunition manufacturer ever to put ammo in a can, setting a new standard
in ammunition preservation and storage. And to mark their 30th year in the US they’ve
teamed up with Plano to take ammo storage to another level…this is Fiocchi’s Plano
Box. “The packaging is easy to carry, it’s
not too heavy, it’s waterproof because it has a rubber seal that makes it waterproof
- and, you know, as a price point, it’s less of a bite than buying a whole case for
example....” As always, Fiocchi takes great strides to
not just innovate in the field of ammunition, but to deliver a quality product that the
most demanding shooters expect. “In the ammunition field, we are the only
company still family owned. And, what makes us unique is that when your name is on the
box, you don’t want to get red-faced. So, you try to make out of family pride or out
of your personal pride, you try to make the best possible product you can.”