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MaineToday media’s sticky note advertising unit is an effective way to make a big impression
with online advertising in a short time. Our sticky note results show that these ads
get clicked on far more frequently than standard banners, with click through rates from twice
as high to five times as high as standard online positions.
The Sticky note unit consists of two pieces, an overlay piece, which is 550 pixels by 480
pixels and a persistent companion, which is 200 by 90 pixels.
The first time a visitor comes to the pages, the overlay appears in front of the content
for six seconds, or until the user clicks the prominent close button. Then after the
overlay disappears, the companion remains on the page to remind the reader of what they
just saw. If a reader moves their mouse over the lower part of the companion, the overlay
re-appears so the reader can re-examine the message.
Both the overlay and the companion are linked to your site, thus giving you more opportunity
to engage with our audience.