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Maintaining quality is absolutely essential.
There are many provides of all kinds of content,
particularly these days with the use of the Internet.
So, lots of people can go and find information,
things that they want to know, on the Internet.
So, why would you have a university?
You have a university because what you're guaranteed is quality.
It's much, much tougher writing for your colleagues here at the OU.
And certainly they come up with much more critical comments
than any research paper I've ever written.
So, there's certainly a very rigorous quality control.
We aren't interested in just the way the teacher wants to do something.
What we've done is researched the way that this topic should be taught,
and we've researched the technologies that would help us to teach it best.
This is a university of excellence,
because there is a huge concern in producing high-quality materials
and in supporting the student learning throughout the process.
Open University has got a high rank for student satisfaction.
In national student surveys,
students are very happy with the service provided by the OU.
The quality of the student experience
and of the award that they'll get at the end of it, is second to none.
It was KPMG that proposed the Open University to me in the first place,
when I said that I wanted to further my own personal development.
The quality of the teaching, the flexibility,
the high recognition and regard that the Open University is seen in,
certainly in the UK business world, is obviously what they were reflecting.
And the success rates.
Having an Open University MBA,
I know from having spoken to quite a number of students now,
positively impacts on their career, almost immediately.
And, in fact, having since done the course and passed the course,
I've had several promotions, and now, as I say, I'm Head of Europe.
So, it worked for me.
That's partly because of the status that we have, the triple credited status,
which puts us in that very high quality bracket.
Something like 75% of the top 100 companies, at any given moment,
are sponsoring their employees to study with the OU,
because they recognise the quality of our teaching
and they recognise the methodology, for part-time students
who want to study and work at the same time.
It's the means by which we keep students,
it's the means by which we deliver our promises to students,
that they will get from our courses
what they thought they were going to get.
We also maintain a competitive edge,
because what you get when you buy into a university such as ours is the quality.