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Hi this is Lorin McCann with Social Fever, and you're watching the Fever FAQ, where online
marketing gets a little simpler. Today's video is part 2 of a 3 part series on systems that
save you money. Take note, I told you there were only going to be 2, but I changed my
mind you're gonna get 3 of them - so keep an eye out in your inbox next week.
Now let's get down and dirty with some systems you can start using in your business TODAY.
1. First, You Gotta Get Everything Out of Your Head
This is step #1 because you're not going to be able to even think about trying to do all
of the other stuff I'm going to talk about until you do - I promise you, it will just
be too overwhelming.
In the very fabulous Getting Things Done, author David Allen talks about how important
it is to get EVERYTHING out of your head and into a system.
Even if you're not giving conscious attention to your project, your brain is using a lot
of 'RAM' to keep the thoughts alive in the back of your head. This takes up a lot more
mental energy than we realize, so it's important to have systems that will let you minimize
all of the background noise.
2. Batch Your Content
Content is information that you create and share like a blog, podcast, video series,
or your web copy.
Expert podcasters, bloggers, and video marketers all use the system of 'batching', which means
that instead of sitting down to write one blog post at a time you write a handful at
once.
This system will shave HOURS, if not entire days, off of your workweek, that you can re-invest
into even more income-generating activities.
3. Automate Your Social Media
Once again, this is another 'batching technique'. If you're serious about saving time and making
more money, then you have to go PRO with how you handle your time! You have to be on social
media, without actually being on social media...for the most part.
And, the way you do this is by scheduling your posts in advance! You can schedule a
week or even a month or more out at a time!
Aaaaand you can save money using this system by checking out 2 free resources:
The first is a social media scheduling and monitoring tool called Hootsuite. I mentioned
Hootsuite in the last episode as well, so if you have 10 accounts or fewer, check it
out.
The second is also a social media scheduling and monitoring tool called SproutSocial. I
want to give a shoutout to customer service ninja Greg from Chicago over at Sprout! SproutSocial
is the one to look at if you're managing more than 10 accounts and/or you want unlimited
reporting features.
Bottom line, by systemizing your posts through scheduling them in advance, you can do even
more on social media in less time.
4. Create Repeatable Tasks
Do you find yourself doing the same thing over and over again? Like, writing out almost
the same email to a bunch of different people, or figuring out how to tweak something on
your website only to forget what you did when you try to do it again a week later?
Start recording everything that has to be repeated, so you can repeat it with ease!
It's all about the repeatable task! It takes some extra time at first, but you only have
to do it once. After that, it will be relatively painless. You'll thank me for this adviiice!!
By using these four systems, you will be able to take back hours and hours of your week.
It might take an upfront investment of a little more time at first, but I guarantee you, it
pays off.You can find all of the links to the tools I mentioned in this episode in the
description box, or you can go to getthesocialfever.com and check 'em out on the blog.
I hope you liked this video, and found it useful. If you did, then subscribe to the
channel. And get on the email list. getthesocialfever.com. Once you are on the list you'll get free training
and tips delivered to your inbox every week.
Now, I want to hear from YOU. Do you have a system that you use in your business to
save money? If so, share it in the comments section below.
Thank you for watching, don't forget to comment, and I'll catch you next week on the Fever
FAQ for more Systems That Save You Money.