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Hi, I’m Kristen from LCI Paper and today I want to talk to you about our Pop-Tone paper
line. Now this line actually has some interesting background behind it, but what jumps out first
about this paper is not the background but its bright, bold, fun color palette. LCI carries
this line in 15 colors. This is just a small sample of some of my favorites. But what’s
cool about this line is that it’s inspired by popular tastes, Pop-Tone meaning pop music,
pop culture. They’re actually named after some pretty popular or favorite childhood
treats, in my mind. For example, Banana Split, Blu Raspberry, Grape Jelly, Razzle Berry reminds
me of the 80s. Just looking at this paper makes me want to create something fun with
it and I guess I’m not the only one because it’s a really popular line at LCI. We have
it in text and cover and we have matching envelopes so there’s no shortage of what
you can do. Now, as I mentioned before, this is not just a fun, pretty paper, but there’s
also some interesting background behind it. So Pop-Tone is made by French Paper Company
which is actually not in France. It’s in Niles, Michigan. So this paper is manufactured
in the United States. So why is it called French Paper Company if it’s not located
in France? Well, French Paper Company is owned and operated by the French family, and has
been for 6 generations and over 140 years. French Paper Company is one of the last standing,
independently owned paper mills in the United States. Now this is really something in today’s
world of large paper conglomerates. What else is unique about French Paper Company is that
it’s one of the last mills in the United States that manufactures the color palette
that you’re seeing here. A lot of these US large mills make only whites and ivories.
To add to the story, French Paper Company is incredibly eco-friendly. 100% of their
energy needs are met through clean, natural, hydroelectric power. Since 1922, French Paper
has been using the nearby St. Joseph River and hydroelectric generators to manufacture
all of their fine lines of paper. So Pop-Tone is fun. It’s colorful. It’s interesting.
And guess what? When you start to compare, you’ll find that it’s super affordable.
You want to see all of the colors with your own eyes? Our sampler pack is a great way
to get acquainted with the Pop-Tone line.